The designer
Allow me to introduce myself: Francesco Martini Coveri
Francesco Martini Coveri. Two metres of pure Tuscan for an extremely special vision of fashion. Francesco Martini Coveri is the new designer at the Enrico Coveri house of fashion. With his debut on the runway at Milan Moda Donna, Spring-Summer 2002, the journey which has taken Silvana Coveri’s son to the artistic helm of the famo
us house of fashion is completed. Class of 1974, Francesco Martini spent much of his adolescence in the studio and workshop of his home in Florence, showing a marked sensitivity and considerable creative talents. Raised at the school of his uncle Enrico, he makes his debut in October 1996, at the tender age of 22, with the group’s second line. His You Young Coveri is the expression of the sparkling, playful spirit with which Francesco joins the world of fashion. From Alessia Mertz in a Poppea style bath to items customized with e-mail, right through to the latest candy girl via his cow-couture, his runways are always a breath of fresh air and a surprise which leads the way. Francesco Martini Coveri is an eclectic young man with a variety of interests: music (he personally creates the soundtrack for his shows), basketball (a member of the Artists Italian National Basketball Team), model cars (taking 3rd place in the Italian championship), photography (he has shot several advertising campaigns for the young range), travel (source of inspiration for the creation of his collections). His friendly personality has resulted in the formation of numerous friendships with celebrities (he’s often rumoured to be amorously involved with famous people) and his friendship with one of the most promising Italian directors, Alessandro D'Alatri, led him to play himself in the film “Caso Mai”. Thanks to his work he has earned an important place in the panorama of fashion Made in Italy. His debut as artistic director of Enrico Coveri Uomo e Donna, on the first of October 2001, offered further confirmation of his talent. The passion he dedicates to his work has resulted in his receiving the Premio Ago d'oro in 1998, Premio Donna Circe and Premio Arte e Immagine nel mondo in 2002. The United States have also acknowledged his creative talent, awarding him the “2004 Designer of the Year Award”.
2004
Prato For the first time in Italy a road is named after a fashion designer: Piazzale Enrico Coveri. Milan Florence Enrico Coveri organized the first personal exhibition of the famous Brazilian painter Romero Britto
Miami During the sixth edition of the Miami Fashion Week of the Americas, Francesco Martini Coveri receives the “Designer of the Year Award 2004”.
2005
Milan Enrico Coveri is a major sponsor of Malaguti Racing Division during the World Championship 125cc category. Francesco Martini Coveri designs the hull of the bike with Coveri bright colours. Milan Enrico Coveri is the major sponsor of ZPF Mini Moto team during the European Championship. Luca Marini, the younger brother of Valentino Rossi, is one of the pilots. Milan Enrico Coveri is the main sponsor of the International Tour of Massimo Ranieri. Taormina In June 2005 Enrico Coveri receives “The Oscar of Fashion” during the TV Show "La Kore" broadcast by RAI 1.
2006
Milan During the stage in Milan of the Olympic Flame directed to Turin, Coveri is one of the main guests of the TV Show "Si accende lo stile" live from Piazza Duomo presented by Simona Ventura. Florence On 19th of May, 2006, Coveri receives the prestigious award "Il Genio Fiorentino" during the important three-day event that takes place in Florence. Coveri presents its collections on the catwalk which was specifically built into the Florence’s Gipsoteca. Milan Francesco Martini Coveri organizes a big party after show in honour of the English singer Nate James at Club Toqueville 13 – Milano .
26th of September 2006
In February Coveri launches the new fragrance for Men and Women “MI 06”. Enrico Coveri designs with the summer collection’s prints the new Peugeot 1007.
2007
Florence Silvana Coveri receives the “Arturo D’Argento Award” for her great support to the contemporary art. The ceremony takes place at Palazzo Coveri on the 24th February. Charity event “Sfilata d’amore e moda” in support of WWF. Enrico Coveri presents the Spring Summer collection. Milan
Coveri designs one of the art-cow of the Italian Cow Parade. It is sold on the 25 June during the charity auction. Aqui Terme TV Show “Premio Speciale Acqui Terme” broadcast by RAI 2. Enrico Coveri is one of the main guest.
2008
Pistoia "Colori e luci omaggio a Enrico Coveri” retrospective exhibition organized by the Institute of Art Petrocchi, the City of Pistoia and the Chamber of Commerce and Agriculture of Pistoia, as a tribute to Enrico Coveri, the most famous student in the history of the Institute. On 29th of May the exhibition is opened by a fashion show dedicated to Enrico Coveri work, organized by the students of the Institute. Miami Enrico Coveri represents the Italian fashion during the event "The Art of Italian Style" organized by the Chamber of Commerce of Milan, “Regione Lombardia”, NIAF and Beacon Council. On December 2nd
2009
Milan Enrico Coveri launches the collection of sofas and beds and presents a special edition of furniture during the event “Salone del Mobile”. The collection "Pop Heart" is designed with the artist Massimo Sansavini. Milan Francesco Martini Coveri receives the “Designer Entrepreneur Award” during the fifth edition of the “Young Entrepreneur of Fashion Event”
2009/2010 Football League. “Internazionale F.C. Milano – Inter football club: Enrico Coveri designs and produces the official uniforms.
2010
Rome Enrico Coveri designs a special flag for the exhibition “Espressione di stile sul Tricolore” celebrating the 150 years of the Italian Republic taking place at the “Vittoriano”. Rome The exhibition “Il Teatro alla Moda” celebrates the most important Italian designers: Armani, Versace, Fendi, Missoni, Marras, Valentino, Alberta Ferretti, Romeo Gigli and Enrico Coveri for their work with the Opera, Theatre and Ballet.