Diana Carolina Yanes

Casa
Italia
Milan
Diana Carolina Yanes

Supporting footwear brands to improve their collections through a responsible design. Innovating through sustainable processes and materials.

16/05/2022

Don't do these 3 things if you want your product to sell in stores:

1. Ignoring and not investing in a good advertising plan.
2. Not establishing your brand in an efficient way, creating an efficient branding and a good strategy to approach potential stakeholders.
3. Refusing to implement changes that can benefit your brand.

If you want more tips like this, you can sign up to our newsletter and learn more.

13/04/2022

2 ways to make your business more sustainable

There are many ways to make your company more sustainable, of course applying each of them depends on each company, since it depends on your individual characteristics as a company but here are two that could be useful for you:

1. Apply the circular economy. This is a very common concept nowadays, but not many companies actually put it into practice. Proposing to implement it is a great idea to start using more sustainable practices in your company.

2. Avoid the use of chemically dyed fabrics. The fashion industry is one of the most polluting industries, trying to use chemicals in the fabrics used can make significant changes in the environment.

28/03/2022

We often think that creating a sustainable fashion brand is something difficult to elaborate.

But in reality, many times with small things we can make our brand more sustainable.

It's important to remember: There are too many approaches to sustainability. Find one that fits your company and your beliefs so you want to commit 100% to it.

Be creative when implementing sustainability, there are so many ways to get your green label.

If you feel like you don't know where to start, remember that we have sustainability consultancies available.

25/03/2022

We refute one of the biggest myths in the sustainable fashion industry.

One of the most common myths in this industry is to refer to a product as 100% sustainable.

Diana explains: "to say that a product is completely sustainable is a mistake, not only does this type of statement seem a bit suspicious, but also that there is no such thing as completely sustainable, every action has a certain impact on the planet, the important thing is to reduce this impact as much as possible. Certainly, the ultimate goal is to offset all the impact, but to that, we still have to ride a long road.".

Want to learn more about sustainability? Watch our Best Kept Secret of Sustainability episodes on our YouTube channel. The link is in the bio.

16/03/2022

Things we learned that were a before and after for us in terms of creativity: 👇🏼

1. Think bigger. We opened our horizons and started to be inspired by things beyond fashion.
2. Technical knowledge of how to make shoes.
3. The knowledge of what people are looking for.

Have you learned anything that has changed how you look at the design?

10/03/2022

5 ways we can help you find the right materials for your collection ✨

1. Each season we do our own trend report which we adaot to each client's needs.

2. We have over 1.000 Italian suppliers we have (or not) worked with. Suppliers go from production components, accessories, soles, insoles, leathers, byproducts, fabrics, packaging, and anything you need to launch your collection.

3. Once we do the search according to your needs, we collect all sample folders and ship them to your office for your revise.

4. We deal with orders on your behalf.

5. Our way of working with all our producers and suppliers is through establishing close relationships. Working with us gets you in this inner circle with all our partners.

For more information, contact us.

Indirizzo

Via Novi, 1
Milan
20144

Telefono

+393381897128

Sito Web

https://dianayanes.com/

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