De_sign

De_sign SA.D

Serena Amico Design
Upcycling Consept Store
Designer for Menabòh

SA.D Balaclava ✨None of them stats from scratch; each one comes from something that already existed.These are the three ...
04/06/2026

SA.D Balaclava ✨

None of them stats from scratch; each one comes from something that already existed.

These are the three balaclava that have already found the right person 💖

Were these your favourites too?

02/06/2026

SA.D Balaclava 🥷🏽

These are the balaclavas l’ve made over the past few months.
You might be wondering: “But summer is coming?”

Well, I don’t really care about following the seasonal calendar. PRRRRR 🤪

Each Balaclava tells a different story: none of them starts from scratch, each one comes from something that already existed. ✨

Three of them have already found the right person…
(I admit it: I’ve been procrastinating on posting the videos 😅)

Want to know which ones?
Let me know in the comments.

Baciniiiiii

Exp.14 Collar or belt?Both is better ✨
29/05/2026

Exp.14

Collar or belt?
Both is better ✨

27/05/2026

Exp.10/3 🧫

Here’s my new experiment: 10/3

This shirt was created with one goal: to change shape together with the person wearing it.
It can stay loose, soft and oversized, or become more at fitted at the waist thanks to the front cords and the back closure.

A pieces designed to adapt: to different needs, different bodies, or simply to the mood you want to express that day.
Because some days we want to feel comfortable, and others more defined — and one garments can embrace both versions of us ✨

This one has already found its other half, but in the meantime I created more of them. 🪡

Curious to see them?
Let me know in the comments 🫶🏼

Recap Tribu North Bruxelles 09-10/05/2026 Thank you for all the new connections that were made.Thank you to everyone who...
12/05/2026

Recap Tribu North Bruxelles 09-10/05/2026

Thank you for all the new connections that were made.
Thank you to everyone who chose to wear a piece of me.
Thank you to those who listened to my story.
Thank you for all the beautiful words I received.
Thank you to my talented colleagues.
Thank you to the organizers who made all of this possible.
Thank you to Lorenzo for being by my side.

I dedicate this small victory of mine to my mother , who always finds the right words to help me face my fears.

Thank you all ❤️‍🔥
SA.D

16/04/2026

Behind the scenes: upcycling for 🧚🏼‍♀️

Second upcycling on commission.
First chef jacket. 👩🏼‍🍳

It was tough!
New challenge.
So much fear.

Out of my comfort zone,
into something completely new.

The result?
It exceeded all my expectations.

Maybe it’s true:
when I stop doubting myself and just go for it…
beautiful things happen ✨

Buona visione 🫶🏼

Upcycling for Walter ✨You may have already caught a glimpse of it… but now it’s official.This is my second full upcyclin...
13/04/2026

Upcycling for Walter ✨

You may have already caught a glimpse of it… but now it’s official.

This is my second full upcycling commission since I moved to Belgium.
It all started from old jeans, transformed into a chef’s jacket.

It was one of those challenges that push you out of your comfort zone…
And that, for that very reason, fill your heart with joy and satisfaction.

Thank you for believing in my creativity and in my hands. 🫶🏼

Me? I loved it from start to finish 🩵

01/04/2026

Behind the scenes: upcycling for 🧚🏼‍♀️

Here’s a behind-the-scenes look at my first full upcycling commission, designed and created for Rita ✨

Commissioned work is always a challenge: you have to step into your client’s world, understand their style and body shape, while staying true to your own creative DNA. 🧬

It takes a lot of patience (NO PATIENCE, NO PARTY 😅), both mentally and practically… but when you meet someone whose style aligns so closely with yours, everything becomes more natural, smooth, and even fun.

This project for Rita is proof of that 🤍
I can’t wait to see it worn!

Buona visione ✨

Upcycling for Rita ✨I’m a serial procrastinator. Not because I’m lazy, but because I’m a perfectionist… always waiting f...
13/03/2026

Upcycling for Rita ✨

I’m a serial procrastinator. Not because I’m lazy, but because I’m a perfectionist… always waiting for things to be perfect. But the truth is: perfection — and the perfect moment — don’t exist.

So… here it is. 🧚🏼‍♀️

This is my first complete upcycling since I moved to Belgium, my first garment transformation since living here.

Thank you for trusting my creativity and my hands. 🫶🏼

I love it.

Can you guess what this piece used to be?

Balaclava 🥷🏽Born from a chance encounter in the streets of Antwerp, this balaclava was made using loom scraps, created o...
09/03/2026

Balaclava 🥷🏽

Born from a chance encounter in the streets of Antwerp, this balaclava was made using loom scraps, created on request for

For me, this isn’t just a simple sale — it’s a moment full of emotion, marking another small step in my journey here in Belgium 🫶🏼

A big thank you to Iris for choosing one of my creations, and especially to .textile for gifting me their loom scraps 💘

Endlessly grateful.
SA.D

Indirizzo

Via Giovanni Pontano, 35
Milan
20127

Orario di apertura

Lunedì 09:00 - 19:00
Martedì 09:00 - 19:00
Mercoledì 09:00 - 19:00
Giovedì 09:00 - 19:00
Venerdì 09:00 - 19:00
Sabato 09:00 - 19:00

Telefono

+393402976821

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