Base Blu

Base Blu COUTURE AND PRET-A-PORTER, FRESH, STYLISH BRANDS, ACCESSORIES AND TOP OF THE RANGE FRAGRANCES... ALL INTENDED TO PROFFER OUR CUSTOMERS A DELUXE LIFE STYLE.

Established in Varese, just 50 kilometres from Milan, Base Blu has been operating in the Luxury Retail sector for over 20 years through exclusive concept stores designed to turn shopping into a unique experience in-store and online. THE LUXURY RETAIL "BASE BLU" GROUP, ESTABLISHED MORE THAN 20 YEARS AGO IN VARESE, 50 KILOMETRES NORTH OF MILAN, AND ITS EXCLUSIVE CONCEPT STORES MAKE SHOPPING A UNIQUE

EXPERIENCE. OUR 2 MULTIBRAND SHOPS – BASEBLU WOMEN'S BOUTIQUE AND BASEBLU MEN'S BOUTIQUE – WHICH TOGETHER COVER MORE THAN 1500 METRES SQUARED, BOTH SITUATED IN HISTORIC BUILDINGS, HAVE BEEN CLEVERLY DESIGNED TO EXALT THE GROUP'S BRANDS AND OFFER CUSTOMERS A TRUE LIFE STYLE.

Back to the desk, but make it fashion. Let’s make this season unforgettable and stylish with our new collection.
27/08/2026

Back to the desk, but make it fashion.
Let’s make this season unforgettable and stylish with our new collection.

ICONIC — where art and fashion meet.A visual story of last night’s private event at our Women’s Store, created in collab...
14/07/2026

ICONIC — where art and fashion meet.

A visual story of last night’s private event at our Women’s Store, created in collaboration with ConcretaMente ( seminiamo idee ) .

A special thank you to everyone who made this evening so memorable.

Roberto Andreoli Fabio Lunghi

Beyond the runway: the true essence of menswear is revealed in our boutique.Discover our men’s selection at
02/07/2026

Beyond the runway: the true essence of menswear is revealed in our boutique.

Discover our men’s selection at

Celebrating ten years of modern glamour. The Attico presents Where We Are From, the FW26 collection inspired by its root...
24/06/2026

Celebrating ten years of modern glamour. The Attico presents Where We Are From, the FW26 collection inspired by its roots and looking toward the future. Bold silhouettes, refined details and an unmistakable attitude define a new chapter by Gilda Ambrosio and Giorgia Tordini.

Discover the latest The Attico FW26 arrivals, now available at Base Blu.

THE ATTICO

The wait is over. Drop 2 of the MM6 x Salomon collaboration is now available, introducing a new footwear release that me...
18/06/2026

The wait is over.

Drop 2 of the MM6 x Salomon collaboration is now available, introducing a new footwear release that merges Salomon’s technical expertise with MM6’s distinctive design approach.

Discover the latest drop now.
MM6 Maison Margiela Salomon

Summer comes alive in vibrant color.Bold prints, radiant hues, effortless elegance: from sun-soaked days by the sea to s...
11/06/2026

Summer comes alive in vibrant color.
Bold prints, radiant hues, effortless elegance: from sun-soaked days by the sea to sunset aperitifs.

A collection made to stand out with confidence.

LOEWE

Phoebe Philo collection E now available in-store at Base Blu
09/06/2026

Phoebe Philo collection E now available in-store at Base Blu

05/06/2026

Inside the Chloé SS26 collection, everything moves with quiet intention.

Soft silhouettes, fluid textures, and a sense of lightness that feels almost effortless.
A story of modern femininity unfolding piece by piece, in motion and in detail.

Summer unfolds in fluid silhouettes, airy fabrics, and luminous details. Discover the Summer Dress Selection by Base Blu...
04/06/2026

Summer unfolds in fluid silhouettes, airy fabrics, and luminous details. Discover the Summer Dress Selection by Base Blu: effortless elegance for every moment of the season.

Umit Benan at Base Blu.A refined take on tailoring, where ease meets character and silhouettes move with natural fluidit...
28/05/2026

Umit Benan at Base Blu.

A refined take on tailoring, where ease meets character and silhouettes move with natural fluidity. Every piece reflects a precise, contemporary vision of style.

Available online and in store.

 

Indirizzo

Piazza Podesta 1
Varese
21100

Orario di apertura

Lunedì 15:00 - 19:00
Martedì 10:00 - 19:00
Mercoledì 10:00 - 19:00
Giovedì 10:00 - 19:00
Venerdì 10:00 - 19:00
Sabato 10:00 - 19:00

Telefono

+390332241288

Sito Web

Notifiche

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