19/06/2026
You are witness to Her Story.
“To me, this record proves that women can compete alongside men at the elite level - and I hope it’s a powerful statement to every woman who wants to try.” -
And like that, it was over 🥹
Sarah arrived in Nordkapp in the early hours of Friday morning, stopping the clock at a mind-blowing 13 days, 20 hours and 27 minutes.
For context, that beats the existing outright record - men’s or women’s - by more than 3 days. Just process that for a moment.
Honestly speaking, from the moment we first met Sarah and spoke about the challenge, there was never any doubt that Sarah - and the amazing team she’s built - would achieve this. Hyperbole aside, the level of planning, training and focus this group of people has, there is nothing they couldn’t do.
The word ‘inspiration’ somehow doesn’t seem enough, in this age of hyperbole and overstimulation.
As a brand built from Audax - meaning audacious - and one which has had progression in women’s cycling as a core pillar from day one, playing a supporting role in this…well, it might never be topped. And that’s ok by us.
A massive shout out to the team, and also everyone who has been involved on the .cc side including , , , and
We will be posting more in the coming days, including a breakdown on the kit Sarah used. If you’re hungry for more on Sarah we highly recommend checking out the podcast with that we posted recently. It’s a fantastic insight into the mentality and preparation for these kinds of achievements.
Thank you to everyone who has supported with a like, comment, share or donation to - if you haven’t already, there’s still time!
Special thanks to for the excellent images across the whole challenge.
Any questions about the kit, just let us know!
