Don't At Me The Label

Don't At Me The Label Founded by twin sisters Virginia and Victoria.

Forever searching for new styles and concepts, until we realised we could instead embody our own, and we created DON’T @ ME during the Covid-19 outbreak in 2020.

07/09/2026

MODERN HERITAGE — AW26/27 is now live.

Tradition, reworked.
Signature codes, new textures, unexpected contrasts.
A dialogue between what defines us and what moves us forward.

Not nostalgia. Evolution.

100% Made in Italy.
Discover the collection now at DON’T @ ME.

NEXT STOP: NEW YORK 🗽DON’T @ ME — SPRING SUMMER 27COTERIE · SEPTEMBER 9–11JAVITS CENTER · BOOTH 5004SEE YOU THERE. ...
31/08/2026

NEXT STOP: NEW YORK 🗽
DON’T @ ME — SPRING SUMMER 27
COTERIE · SEPTEMBER 9–11
JAVITS CENTER · BOOTH 5004
SEE YOU THERE.

Our Tie Dye Gauze is now 30% OFF ✨ - only a few pieces left!And because you asked… a little restock of our best-selling ...
20/08/2026

Our Tie Dye Gauze is now 30% OFF ✨ - only a few pieces left!

And because you asked… a little restock of our best-selling Bandana pieces is now online.

Get them before they’re gone — again🫶

Can we all agree we’re still not over the SAUDADE x DON’T @ ME collab? 🌞🤎Because neither are we. Some pieces just hit di...
05/08/2026

Can we all agree we’re still not over the SAUDADE x DON’T @ ME collab? 🌞🤎

Because neither are we.

Some pieces just hit differently—and these will forever be part of our summer story.

shop now online✨

muse Ale Cuadrado in our tie dye denim set🔥hand dyed and made in our lightweight denim which makes it perfect for warm s...
21/07/2026

muse Ale Cuadrado in our tie dye denim set🔥

hand dyed and made in our lightweight denim which makes it perfect for warm summer days✨

shop now online

No trolley is ever the same, but the coolest girls always pack some DON’T @ ME LABEL. ✈️Swipe to see our founder’s perso...
14/07/2026

No trolley is ever the same, but the coolest girls always pack some DON’T @ ME LABEL. ✈️

Swipe to see our founder’s personal selection for a weekend getaway, packed with , and head to the link in bio to read our latest blog post.

What’s the one DON’T @ ME piece you’d never leave behind?✨

spotted Allegra Mariani in our bandana jorts🔥
12/07/2026

spotted Allegra Mariani in our bandana jorts🔥

now back in stock the limited edition collab bikini SAUDADE Active & Beachwear X DON’T @ ME LABEL the perfect bikini for...
06/07/2026

now back in stock the limited edition collab bikini SAUDADE Active & Beachwear X DON’T @ ME LABEL

the perfect bikini for your summer days🔥

shop now via link in bio

girls just wanna have sun☀️ how cool is Do Nossent in our desert bandana cargo jorts styled for the beach🔥Las two pieces...
03/07/2026

girls just wanna have sun☀️

how cool is Do Nossent in our desert bandana cargo jorts styled for the beach🔥

Las two pieces available online - catch them before they’re gone👀

Summer vibes✨Our handcrafted crochet bikini meets the perfect metallic shorts for the ultimate beach-to-sunset look.Made...
29/06/2026

Summer vibes✨

Our handcrafted crochet bikini meets the perfect metallic shorts for the ultimate beach-to-sunset look.

Made for sun-chasers, golden hours, and unforgettable escapes.

Tap to shop☀️

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