DESIGNER PROFILE
Pallavi Puri, a Delhi-based designer began her career by designing for some of India’s renowned Fashion brands and labels. With formal education in Fashion Design from one of country’s premier Design Institutes - NIFT, New Delhi, Pallavi also gathered some on-the-job experience through freelance projects. BRAND PROFILE
Classical Elegance - two words that most appropriately define
the ‘Pallavi Puri’ label; and are continually used to describe each ensemble and collection. With a refreshing take on the traditional crafts and silhouettes, each ensemble brings together finesse in technique, design and craftsmanship to elevate each of these classic and elegant pieces, making them a signature piece, a statement outfit by themselves. The young label, founded in 2008, has created a niche for itself among its discerning patrons with the Jamawar range, an embroidery technique that has in a short span become the label’s USP and key design technique