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Counterfitstudio

Casa
Mexico
Mexico City
Counterfitstudio

Modern travellers menswear for all resorts all season long. We are based in Tulum, Mexico and we target mainly the domestic, US, and Canadian markets.

All of our products are made in Mexico to support local businesses and minimize the logistic impact. Our men wear Essential collection is never out of stock and all year long available. The target customer is male, between 25-55 years old, traveler and boutique hotel lover, interested in fashion, food, sustainable lifestyle, art, and music. A minimalist and lightweight traveler.

18/05/2026

Natural denim.
Soft cotton.
Casual chic with an effortless edge.
Designed for ease, made to stand out.
Counterfitstudio originals.
UnisexStyle DenimLook CottonStyle EffortlessStyle ContemporaryFashion

16/05/2026

The Non Formel Suit.
A workwear jacket and tapered chino in dry cotton — made in Mexico. The look is casual chic, and worn together or apart, each piece opens up a world of effortless combinations.
This colorway? We call it Tabaco. But there’s so much more waiting for you.
Explore the full collection on our page.

.mx

12/05/2026

Did you know that we are working with ecru denim? Natural, undyed, 13.3OZ.

Downtown Denim Jacket based on a 60s workwear fit, little more boxy and straight fitted.
The inspiration for the Downtown pant comes from a mid century workwear chino which has the perfect straight loose cut.

📸
👨
🏠 .mx

Dirección

Mexico City

Página web

http://www.counterfitstudio.com/

Notificaciones

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