17/02/2024
In the heart of the Mexican Caribbean, where the vibrant hues of Tulum's shores there lies a haven born from necessity and fueled by passion—Base & Accent. Founded by the visionary Jasmine Billions, this tale begins with a hero's journey of resilience and creativity.
After facing the harsh reality of damaged hair and skin from Mexico's hash water and unforgiving climate, Jasmine found herself at a crossroads. Dissatisfied with the limited shopping options and miles away from her homeland, she felt a void longing to be filled. It was in this moment that Jasmine embarked on a mission to create not just a store, but a lifestyle brand—a sanctuary for the creative, educated, and affluent women aged 25 to 55.
Base & Accent transcends borders, operating throughout Mexico and shipping worldwide. At its core, it caters to the woman who seeks authenticity in every facet of her life. She is a free spirit with an adventurous soul, unbound by the constraints of trends. To her, Base & Accent is more than a store—it's a gateway to self-discovery, a canvas upon which she can paint her unique identity.
The cornerstone of this brand is Onyx Beauty Supply, the inaugural offering that addresses the beauty needs of the international women.
Base & Accent's future holds a promise of expansion, with plans to introduce women's apparel, accessories, intimates, home furnishings, and gifts—all meticulously curated to resonate with the lifestyle of their five muses: soft & delicate; boho chic; easy cool; elegant classic; and modern sporty.
Base & Accent is more than just a retail store; it's a testament to the power of creativity, resilience, and the pursuit of one's passions.
Join us on this journey of exploration, where every visit is a step closer to finding your true self amidst the treasures of Base & Accent.
baseandaccent.com
