28/03/2024
30 Content Ideas For Fashion Designers!
Sadly, what I see most tailors and seamstresses do on social media goes like this ...
- Make a dress.
- Snap it on their body or mannequin.
- Post picture, either flashing teeth or showing body.
- Put price
It's a cycle that is drab, unentertaining and doesn't connect deeply with a certain segment yearning for depth, process, emotional connection and that have the money to pay.
Before I share the content ideas, let me drop these few foundational elements to take a look at.
- Your bio must be done excellently with specificity. Something like, "Tailor | At Boss Chic Stitches, we transform plus size cosmopolitan women into dazzling damsels that turn heads in any room."
- Invest in a good smartphone if you can't afford a pro camera. Your business is the business of visuals. Visuals speak 1000 words even before a single word is spoken.
- Clean up your social media space. You're not a clown, so tone down on the skits. You're not a pastor, so tone down on the vigils posts. You're not a politician, so tone down on the rants. Let 80% of the content on your social media spaces show an overwhelming focus on your mission to clothe people in dazzling pieces.
That said, let's dive into it.
1. Take a picture of you measuring someone. This shapes perception of you with regards to what you do. If you can do video, please do. You know we find tailors as gods when they can take your measurements, store them in their heads, and then sit down to write down the numbers. T**h this up if you can by writing down the measurements on a tablet of iPad. It shows you've stepped up your game to contemporary levels.
2. Tell us how you get your inspirations for designs. Do you get them while praying? Tell us. Do you get them while in the toilet? Tell us. Do you get them while in church, travelling, having stewmy s*x or vacationing? Tell us.
3. Take a dress you've done and explain how you went about the design, the process and the making. You ca
