BABE - The Label

BABE - The Label Bespoke womenswear range that makes you stand out in the crowd. You are a goddess, and goddesses should be seen!

We want to encourage women to stop hiding their beautiful selves in perpetual black and teach them how to shine in bold colours. We believe that all bodies are beautiful, and there are colours and silhouettes to suit every person regardless of their shape or size. We want every woman to feel like she’s perfect just the way she is, and believe that the right clothes in the right colours can have a

big impact when it comes to instilling that belief. All our designs are created or hand picked lovingly by our own head BABE, Kamni Raju-Russell. Kamni designs for the everyday woman, not the runway, so comfort and practicality are as much a priority in our designs as style. We want you to be able to move through your day without being stabbed by your bra or holding in your tummy because your top is the wrong fit.

Take advantage of our green-sticker sale on clothing and lingerie in store only.Give your wardrobe a splash of color wit...
19/02/2025

Take advantage of our green-sticker sale on clothing and lingerie in store only.

Give your wardrobe a splash of color with confidence.






Feeling fabulously fierce in a touch of faux fur and vibrant colours this winter! 🌟 Embracing the chill with style and c...
08/05/2024

Feeling fabulously fierce in a touch of faux fur and vibrant colours this winter! 🌟

Embracing the chill with style and compassion.

Who says warmth can't be chic? 💁‍♀️

Kia ora, NZ fashionistas! 🌟 Don't let winter dull your sparkle! It's time to brighten up those chilly days with pops of ...
02/05/2024

Kia ora, NZ fashionistas! 🌟

Don't let winter dull your sparkle! It's time to brighten up those chilly days with pops of color!

🌈 Whether you're rocking a vibrant coat or adding a splash with accessories, let's embrace bold hues and radiate warmth together!

❄️ Don't forget, fashion knows no size, so all my beauties, you're included too!

💃 Let's slay this winter with style and confidence!

Check out www.babethelabel.co.nz for some fabulously colorful inspo! 💖

🌟✨ Embrace the Power of Sequins: Boost Your Mood, Confidence, and Stamina! ✨🌟Did you know that slipping into sequins isn...
10/04/2024

🌟✨ Embrace the Power of Sequins: Boost Your Mood, Confidence, and Stamina! ✨🌟

Did you know that slipping into sequins isn't just about making a fashion statement? It's about tapping into a source of empowerment that can uplift your mood, boost your confidence, and even enhance your stamina! 💪💃

The shimmer and sparkle of sequins aren't just superficial; they have the incredible ability to brighten your day and elevate your spirits. Whether you're rocking a sequined dress, top, or even just accessorizing with sequined jewelry, you're not just adding glamour to your look – you're adding a dose of positivity to your mindset! ✨

But that's not all – wearing sequins can also give you a confidence boost like no other. The way they catch the light and draw attention can make you feel like you're ready to conquer the world! And let's not forget about the stamina boost – when you feel good about yourself, you naturally feel more energized and ready to take on whatever life throws your way! 💃💥

So, the next time you need a pick-me-up or a little extra pep in your step, don't underestimate the power of sequins. Embrace the sparkle, embrace the confidence, and embrace the unstoppable energy that comes with it! ✨💫

Yes you have heard right!More than 50% off the collection of Intimo Range that I have taking up space.Some are ex-kit it...
19/03/2024

Yes you have heard right!

More than 50% off the collection of Intimo Range that I have taking up space.

Some are ex-kit items and some are brand new in bags with tags on.

Please note that there are no exchanges or returns on these items once bought.

Visit us Inside Braddock Interiors at 17 Seaview Road, Paraparaumu Beach.

We are open Tuesday to Friday - 10am to 4pm & Saturdays - 9am to 4pm.

LIFE WITHOUT BLING IS BORING....Break the modesty rules around jewelry and add this bold statement handmade silver and ...
23/01/2024

LIFE WITHOUT BLING IS BORING....

Break the modesty rules around jewelry and add this bold statement handmade silver and aquamarine ring to accessorize your outfit.

Wear it to the office or drinks after work, this resizable ring is a must add to your jewelry wardrobe.

You know that if you snooze, you will loose so get in touch today!

Those who think diamonds are a girls best friend have not met these pearls!Elegant freshwater pearls with detachable pen...
18/01/2024

Those who think diamonds are a girls best friend have not met these pearls!

Elegant freshwater pearls with detachable pendant inlaid with zircon for you to dress it up or down.

This eloquent piece of jewelry is a must-have and available in limited stock :-)

Something special to wear for a Christmas get-together?Rest assured you will not have another woman wearing these dresse...
20/12/2023

Something special to wear for a Christmas get-together?

Rest assured you will not have another woman wearing these dresses 👗

Available now in the shop at on 17 Seaview Road, Paraparaumu Beach

Shop is open today and tomorrow until 6pm🎄🎄🎄

I have a wee helper in the store with me today.Pop in and say hi We are here until 3pm today🥰It is the perfect day in ...
16/12/2023

I have a wee helper in the store with me today.

Pop in and say hi

We are here until 3pm today🥰

It is the perfect day in for that retail therapy ❤️

Address

17 Seaview Road
Paraparaumu Beach
5032

Opening Hours

Tuesday 10am - 4pm
Wednesday 10am - 4pm
Thursday 10am - 4pm
Friday 10am - 4pm
Saturday 9am - 4pm

Telephone

+64274853991

Website

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