Less is the new more

Less is the new more Less is the new More is a fun to wear contemporary brand for women. The concept is based on a blend of minimalism with a touch of bohemian craft.

Competitively priced and uniquely designed, each piece is a design statement. A fun to wear contemporary brand for women in Pakistan

Check out our new BoHo Summer sets Available exclusively *Model is 5 feet 10 inches and wearing small
20/05/2026

Check out our new BoHo Summer sets
Available exclusively

*Model is 5 feet 10 inches and wearing small

17/05/2026
Boho is our organic wear collection, inspired by the rich heritage of Ajrak — an indigenous fabric known for its natural...
17/05/2026

Boho is our organic wear collection, inspired by the rich heritage of Ajrak — an indigenous fabric known for its natural dyes and handcrafted prints. Rooted in tradition yet designed with a contemporary spirit, each piece reflects our love for bohemian aesthetics, comfort, and effortless style.

Every design is thoughtfully handcrafted, combining artisanal detailing with fun, free-spirited silhouettes that are easy to wear and timeless in appeal.

Exclusively available at Object - Karachi

Boho is our organic wear collection, inspired by the rich heritage of Ajrak — an indigenous fabric known for its natural...
17/05/2026

Boho is our organic wear collection, inspired by the rich heritage of Ajrak — an indigenous fabric known for its natural dyes and handcrafted prints. Rooted in tradition yet designed with a contemporary spirit, each piece reflects our love for bohemian aesthetics, comfort, and effortless style.

Every design is thoughtfully handcrafted, combining artisanal detailing with fun, free-spirited silhouettes that are easy to wear and timeless in appeal.

Exclusively available at Object.

Looking for summer kaftaans?Crafted in breathable fabrics, designed to be dressed up or down effortlessly.15th & 16th Ma...
11/05/2026

Looking for summer kaftaans?
Crafted in breathable fabrics, designed to be dressed up or down effortlessly.

15th & 16th May
ALOKI - Dhaka
OBJECT- Karachi

Just one week away !
10/05/2026

Just one week away !

08/05/2026

Summer Edit !
Dhaka here we come

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Karachi

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