BRAND U : Multi Brand store is a purpose-built facility with brick and click model and will initially stock the creations of 8 women’s wear designers, 2 men’s wear designers and 2 jewelry designers. In an effort to promote emerging talent, the new store will also feature a dedicated space for the work of exemplary students from the Fashion and Textile Institutes of Pakistan, a first for any multi-
brand store. BRAND U Multi-designer store retailing fine clothing, accessories, hand bags and precious jewelry essentially catering to the strong and independent woman of Pakistan. In addition to the new outlet, Brand U will also be simultaneously launching an e-store, Social Media store, Android App for the customers ease to complement their on-ground services. The new online service will facilitate global orders and deliveries, providing clothing at the same prices locally available in Pakistan to international destinations. Brand U aspires to create a platform where patrons are provided a fully immersive shopping experience, from keeping fashion enthusiasts abreast of the latest designers and trends in the fashion industry through the brand’s popular online fashion portal www.brandustore.com, to providing patrons the option to buy outfits from those same designers conveniently through their online e-store, the brand aims to provide a one-stop-shop for all diverse fashion needs such as Formal, Semi-Formal, Casual and party-wear eastern and western with accessories to compliment. The new store has stock a broad selection of clothing from a diverse range of brands including designer labels from Karachi SMAAHR, Cloth-ed, NIMRA K, Karishma Talreja, Rabiaah Patel, Afifa Tariq, Ayesha Khan many more to reveal.
