René Bassett

René Bassett Luxury clothing Wholesale from Portugal
No MOQ
Shipping worldwide

Jerry Lorenzo was 34 when he started Fear of God.A party promoter in LA. Son of an MLB coach. He’d worked corporate spon...
14/05/2026

Jerry Lorenzo was 34 when he started Fear of God.

A party promoter in LA. Son of an MLB coach. He’d worked corporate sponsorships for the LA Dodgers, gotten an MBA at Loyola, sold jeans part-time at Diesel during school.

He’d never designed a piece of clothing in his life.

Then in 2011 he looked in his closet, felt something was missing, and started Fear of God with $14,000.

Big Sean’s stylist found his extra-long t-shirts. Kanye called weeks later. Jerry flew to Atlantic City to meet him.

In 2016 he designed Justin Bieber’s Purpose Tour merch — grunge graphics, oversized fits, distressed flannels. Sold at Pacsun and H&M. It rewrote what streetwear merch could look like.

Vans called. Nike made him the Air Fear of God 1. Adidas hired him as Global Head of Basketball in 2020.

Then he made the quiet masterstroke.

In 2018 he launched Essentials. Premium blanks. Accessible price. Heavyweight quality. Today: sold in 80+ countries. The most-worn streetwear label on the planet.

The pattern repeats. Corteiz. Represent.

They all started with one thing: a product worth talking about.

Jerry learn cotton weights. Find the right factories. Negotiate from zero.

You don’t have to.

René Bassett builds premium blanks for founders who want to start with the quality Jerry spent years figuring out. No MOQs. Heavyweight. Professional from drop one.

You don’t need fashion school. You don’t need investors. You don’t need Nike.

You need one product worth a phone call.

↗ Link in bio.

Most brands only ask the right questions after they’ve already been burned.This guide exists so you don’t have to.Four c...
29/04/2026

Most brands only ask the right questions after they’ve already been burned.

This guide exists so you don’t have to.

Four chapters covering the criteria most brands overlook when evaluating a blank apparel supplier: quality beyond the sample, consistency at scale, what real service looks like, and how to make the switch without disrupting your operation.

Comment **GUIDE** below and we’ll send it to you directly.

2 brothers. A student bedroom in Manchester. 20 t-shirts.15 years later: £100M in revenue. Stores in LA, London and Manc...
13/04/2026

2 brothers. A student bedroom in Manchester. 20 t-shirts.

15 years later: £100M in revenue. Stores in LA, London and Manchester. Worn by Bieber, Metallica and Dua Lipa.

This is the real story of Represent.

2011 George Heaton was studying graphic design. He started screen-printing t-shirts in his room. His brother Mike joined. Their first store was a festival stall.

Then George handed free caps to Rizzle Kicks before they went on stage. They wore them the whole show.

Then came Bieber. George dropped off clothes in Manchester. Bieber wore Represent for the rest of his entire tour.

No ads. No budget. Just the right product at the right moment.

By 2013, Footasylum stocked them. By 2017, Paris Fashion Week. Then New York Fashion Week. Then Metallica. Oasis. Dua Lipa.

They built it alone for 13 years. Then a private equity firm bought a minority stake, on their terms.

That’s not luck. That’s what happens when the product is good enough to speak for itself.

George started screen-printing blanks in his bedroom. You don’t have to.

↗ Link in bio — discover our blanks and place your first order.

Choosing the right fabric isn’t just a creative decision, it directly affects how your product fits, feels, lasts, and h...
08/04/2026

Choosing the right fabric isn’t just a creative decision, it directly affects how your product fits, feels, lasts, and how your brand is perceived.

Many first-time founders focus on design first.
But the foundation of a good product starts with the fabric.

There’s no universal “best fabric”.
Only the right one for your product, your customer, and your goals.

If you’re building your first collection and not sure where to start, we can help.

Send us a message and let’s find the right fabric for your brand.

From 16 hoodies in a bedroom to £43M in revenue. Zero investors. September 2017. Clint was broke, sleeping on his sister...
01/04/2026

From 16 hoodies in a bedroom to £43M in revenue. Zero investors.

September 2017. Clint was broke, sleeping on his sister’s couch.

He screen-printed 16 hoodies with an Alcatraz logo. Sold all 16. Then kept Instagram private for 18 months — no ads, no influencers, word of mouth only.

50 followers became 10,000. Pure organic.

When he finally opened up: 99p cargo pants. Jacket swaps in car parks. Secret pop-ups with GPS coordinates only. Every drop went viral. Every piece sold out.

Then Nike sent a cease and desist.

He turned it into 7 collaborations.

Today: £43M revenue. Zero investors. 10,000+ orders per drop.

It started with 16 hoodies and the right blank.

You don’t need investors. You don’t need Nike. You need a product worth talking about — and that starts with what you choose before you print a single thing.

Link in bio to discover our blanks and place your first order.

The real cost of starting cheap is not what you think.The difference between a cheap blank and a quality one? That gap f...
26/03/2026

The real cost of starting cheap is not what you think.

The difference between a cheap blank and a quality one? That gap fells like nothing, until you do the math.

We put everything we know into a free guide, four chapters covering every decision from your first idea to your fist sale. Margins, blanks, real cost price, and how launch without sitting on stock you can’t move.

Free. No catch. link in bio.

480 GSM STRAIGHT LEG SWEATPANTBuild for structure. Designed for everyday wear. Your clients will love it.Heavyweight 480...
18/03/2026

480 GSM STRAIGHT LEG SWEATPANT

Build for structure. Designed for everyday wear. Your clients will love it.

Heavyweight 480 GSM fabric with a clean straight-leg fit. No compromises between comfort and silhouette.

Minimal. Durable. Essential.

Available now.

Most first time founders skip these questions. All of them are avoidable.Before you choose a fabric. Before you set a pr...
11/03/2026

Most first time founders skip these questions. All of them are avoidable.

Before you choose a fabric. Before you set a price. Before you place a single order, there are 10 questions you need to answer honestly.

We put them together in a free checklist. Brand, product, business. No fluff.

Get it free. Link in bio.

Luxury used to mean perfect.We think it means unrepeatable.Every Ensign Blue hoodie goes through a sun fading process th...
16/02/2026

Luxury used to mean perfect.
We think it means unrepeatable.

Every Ensign Blue hoodie goes through a sun fading process that pulls the color unevenly across the fabric. No two pieces come out the same. The variation isn’t a compromise - it is the whole point.

480 GSM Cotton French Terry. 100% Cotton. Oversized fit. Double-lined hood. Made in Portugal.

The piece your customer gets will never exist again.

Ensign Blue Sun Faded Hoodie. Drop live now

Endereço

Rua Dos Cruzeiros N 258, Pereira
Barcelos
4755-402

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