The site will launch primarily in Sweden, with plans to grow to attract international clients. Rags to Riches is a platform for private buyers and sellers to meet and purchase goods. However, all transactions will be strictly between the buyer and seller via email/mobile contact, and the site will not accept responsible for any transactions between the two parties. Rags to Riches aims to create an
environment inspired by fashion past and present, rather than a mere marketplace for second-hand clothes. The site will also be open to retailers of second-hand and vintage fashion. An edited selection of the best pieces will be promoted. Our target market is fashion and style-conscious adults living in Sweden. We aim to attract sellers and buyers of high end, international labels, such as Lanvin, Christian Dior, Christian Louboutin, as well as successful Scandinavian brands like ACNE, Malene Birger and Whyred. In order to launch our online store, we require spectacular people with fabulous clothes, some of which they wish to sell, transforming them from rags to riches. In the future, we plan to interview and profile some of our most interesting sellers, but for now we are focusing on content for sale. Each seller will have their own ”shop” within Rags to Riches, which will include a profile of the seller and all garments for sale. Eventually it will also include a mini interview about the seller, along with a portrait. You can also find us on Instagram: ragstorichesse
CONTACT:
LISA LODERUS
OWNER
MAIL: [email protected]
WEBB ADRESS: WWW.RAGSTORICHES.SE
FACEBOOK: HTTPS://WWW.FACEBOOK.COM/RAGSTORICHES.SE
BACKGROUND INFORMATION:
We are a team of fashion addicts from Malmö, Sweden with a special place in our hearts for sustainable fashion. Designer second hand is the essence of sustainable fashion. The Second hand market for fashion is growing rapidly in Sweden, as is the online market for fashion shopping overall. But there is still a great potential in the online market for second hand fashion. The reason for the growth within the second hand sector, according to a report from Tillväxtverket, is a young, environmental conscious generation. So we have great hopes that Rags to Riches will be a part of the positive development for second hand fashion.