We have started in the beggining of December in 2014 from SOFO POPUP SHOP & SHOWROOM.That
was the brand new concept, shop & showroom in one, with the idea to
present great fashion and design for people as the customers able to
buy it, as well as for the whosailers willing to sell it futher for retailers. Both were
be able to make good deals and find new interesting products for
themselves or
for their shops.Designers,
artists or producers were able to reach both groups at the same time
with the possibility to try the market and even collect information and
feedback directly from the clients, which is essential for succesful
product and brand and for the market research.NOW
we have settled up in the new location in the middle of the SOFO with the
best of the products and designers we had in our Pop- ups. We are working closely with Swedish Fashion Talents and Young nominated brands. Modern SCANDINAVIAN fashion.The
permanenet shop is named SOFO Popularities. Besides the Fashion we could not loose the strong connectin and
passion to photography so in April 2017 we have started a photo agency SO PHOTO www.sophoto.agency. Check out if You are interested in photography as professional or publisher.We
are WORKING online mostly under the name SOFO POPUP and use it for our webshop http://sofopopup.tictail.com.Using this name we promise to
present the new or modern designers and artists from time to time not just in and
from Sweden, but from all around the world to the world. Welcome to US at Skånegatan 81, SOFO, Stockholm.