Shi

An independent fashion label in Singapore with unique designs that brings about individualism. To us, boldness comes from within.

Known as Joy Laperriere for her online persona, a self taught 3D artist. Joy started creating virtual fashion in a 3D environment "Second Life" with her brand ●Shi , which means "Rock" in mandarin. More significantly, her brand pays homage to her faith which is where she draws her strength and inspiration from. It all began from a dream and now she has bridged her creations from the virtual onto t

he real world. Our logo reflects our passion, which is to make a statement wherever life takes us. Recognizing Singapore as somewhat conservative didn't reverberate negativity. Instead, it was hope for us to create a space with subtle introduction to wearable fashion with a dash of avant-garde. The term "avant-garde" and being "bold" is overrated and often mistaken as an outward appearance. With this, we hope to communicate our brand awareness with each individual on a personal basis by introducing them to their inner selves both locally and internationally.

23/12/2016

Merry Christmas & Happy Holidays!
May we look forward to a better year in 2017

09/08/2016

One people, one nation, One Singapore. 51 years of independence, may we continue to strive for success in peace and harmony together.

Blessed Birthday Singapore!

10/06/2016

●Shi GSS kick-off

Get the best deals now till end of June including accessories - www.shi.boutique

While stock last.

14/05/2016

●Shi Popup x | And it's a wrap!

After a short break, it was great being back once again at MAAD. Networking with fellow creators and new friends made it such a charming night!

Big thanks to all friends and supporters for popping by once again - We are truly grateful and humbled for all the love received.

Meanwhile, those who missed the sale - not to worry as we will be updating the web-store soon. Alternatively, you can drop us a message or email us and we can make an arrangement for fitting session.

08/05/2016

Here's wishing all mums Happy Mother's Day!

07/05/2016

x Confidence from the Inside out
Featured outfits : Toga dress & Warrior dress

Hi! My name is Joy - Founder and designer of ●Shi. First and foremost, I would like to thank God - to God be all the Glory for his strength in me that propels me to where I am and will be. To all my precious customers and supporters - thank you!

Here's a peek at some pictures I have put together to form this realistic for the "Toga" & "Warrior" dress. This time I am taking a personal approach with me being the object of focus instead of being behind the scenes. Being on the bigger and heavier side of the scale is something I lived with since a kid. I know I am not alone and this tugs the heartstrings of many for both men and women. For many years, I lived with the conflict of having an "Ideal" body type vs my given body type. I wanted to control and shape my body to match the visual I had in my mind. With my frame, shopping poses a challenge as I was only availed to a limited selection of styles. Being a non-conformist, I refused to accept that which led to me designing my own clothes. The designing process always begins with one foundation - Being big should never compromise on style.

We live in a generation where our cultures, lifestyles and self esteems are highly influenced and empowered by the internet and social media. Having taken quite a beating, many blamed this fast paced platform for the impact on society. To be honest, the issue of body obsession existed way before social media did. Life taught me many things and "Choice" was one of them. I had a choice, I could either continue my pursue with the relentless multitude of diets and exercise routines on the internet or I could learn to embrace and appreciate this body God blessed me with. Having said that, I am not knocking anyone for keeping a strict diet or exercise regime. In fact, I respect you for that! I believe in eating well and to live responsibly except our confidence should never be dependent on these set of "rules". What matters most is to know and accept who we are and to always stay connected with this identity not what the world paints it to be.

During my journey as a self taught fashion designer, I am blessed and grateful to have met many like-minded individuals who appreciates my style and most importantly - feel confident in wearing them. With their encouragement, I decided to take a leap of faith to put myself on the forefront as the model with the intent to reach out to others who feels the same way. Your happiness begins in your mind, look at the mirror and smile because you are unique and beautiful.

Photographed by Shirley Zhong
Hair by Salon By Jane Lee

07/02/2016

●Shi wishes you a Happy Chinese New Year!

May this year bring opportunities your way and abundance of
Peace, Happiness, Prosperity & Longevity!

P/s: Due to Chinese New Year, all orders will only ship out after 10th February 2016. Thank you for your continual support!

06/02/2016

Nothing beats a satisfactory smile in the "Warrior"dress - custom alteration for the perfect fit!

02/02/2016

●Shi Fitting on the Move

Due to Lunar New Year around the corner, we have received many requests for the "Warrior" dress. Hence we are delighted to introduce "Fitting on the Move"!

With this, you can now arrange with us to meet at a central area for fitting prior to purchase. Alteration service provided as well.

Please do contact us via message,email, call or whatsapp us @ 91821555 to schedule an appointment preferably a day before hand.

31/01/2016

●Shi Popup x ION Orchard | And it's a wrap!

Big thanks to all for showing your support once again! We are truly grateful and humbled for all the love received for the new dresses.

Meanwhile, those who missed it - we will be updating the web-store soon. Alternatively, you can drop us a message or email us and we can make an arrangement.

To the Free Folk team, thank you for having us!

31/01/2016

●Shi Popup x ION Orchard | Last Day
Featured outfit 2 : Distressed Maxi

For the rebel in you - limited pieces left!

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Singapore

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http://www.shi.boutique/

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