Joannalsm

Joannalsm Joannalsm is a Singapore-based womenswear brand, founded in 2017. The brand aims to tell a story t JO.

by Joanna s a Singapore-based womenswear brand, founded in 2017 by fashion textile designer, Joanna Lim. The reflected N signifies her identity - being reflective as a designer in her brand. The brand is defined by its intricacy and innovative ways of reinterpretation of a given theme and recreates with her textile and intriguing placement of work. The brand aims to tell a story to the wearer in every garment, where the outfit function as a character - the wearer’s identification.

22/11/2025

👑 Beautiful in Gold - A custom story stitched with pearls, crystals, and brilliance.

A custom made dress for

Here's our behind the scenes where we created this gown with for this gold tulle and silk, adorned with pearls and crystals that refuse to dim.

"A cheongsam that doesn’t just fit — it speaks.”Made for Samantha  — every stitch intentional, every detail personal. Fr...
21/11/2025

"A cheongsam that doesn’t just fit — it speaks.”

Made for Samantha — every stitch intentional, every detail personal. From the bespoke peephole design to handmade buttons, with a matching shirt for Desmond cut from the same fabric — a quiet symbol of two becoming one. ❣️

HMU: .ariel
Photography:

Back to back custom orders 🌟•
09/07/2025

Back to back custom orders 🌟


Munchkinland Floral Fantasy Scarves Florals, but make them fantastical. The Munchkinland Floral Fantasy Scarves are a bu...
02/01/2025

Munchkinland Floral Fantasy Scarves

Florals, but make them fantastical.

The Munchkinland Floral Fantasy Scarves are a burst of vivid colors and enchanting patterns. With every bloom, this piece invites you into a world of whimsy and wonder.



IN CINEMAS NOW

Glinda and Elphaba in Emerald City Reversible Bomber JacketTwo witches, two styles, one reversible masterpiece.The Glind...
02/01/2025

Glinda and Elphaba in Emerald City Reversible Bomber Jacket

Two witches, two styles, one reversible masterpiece.

The Glinda and Elphaba Bomber Jacket lets you embody both sides of the Wicked story. From Glinda's whimsical charm to Elphaba's enigmatic strength, this jacket is a fashion spell you won't want to break.



IN CINEMAS NOW

Munchkinland Garden ScarvesBring a touch of Munchkinland into your wardrobe.Bursting with color and charm, the Munchkinl...
02/01/2025

Munchkinland Garden Scarves

Bring a touch of Munchkinland into your wardrobe.

Bursting with color and charm, the Munchkinland Garden Scarves are a floral tribute to one of OZ's most iconic settings. Delicate, whimsical, and full of life - just like Munchkinland itself.



IN CINEMAS NOW

The Wicked ScarvesElegance with a touch of mystery.The "Wicked" Scarves layer luxurious textures, witchcraft symbols, an...
19/12/2024

The Wicked Scarves

Elegance with a touch of mystery.

The "Wicked" Scarves layer luxurious textures, witchcraft symbols, and a regal palette to create an enchanting piece of wearable art. Perfect for those who dare to dream beyond the ordinary.



IN CINEMAS NOW

We're featured in The Straits Times Life section!A big thank you to  for the incredible write-up on our collaboration wi...
19/12/2024

We're featured in The Straits Times Life section!

A big thank you to for the incredible write-up on our collaboration with Wicked and Design Orchard. Wicked has enchanted audiences worldwide, and now its spell extends to our newest collaboration. Join us in celebrating the magic with a collection that lets you wear the story.



IN CINEMAS NOW

Glinda and Elphaba in Emerald City ScarvesWrap yourself in the magic of Emerald City.With intricate layers of iconic mot...
19/12/2024

Glinda and Elphaba in Emerald City Scarves

Wrap yourself in the magic of Emerald City.

With intricate layers of iconic motifs, this scarf is more than an accessory, it's a tapestry of OZ's enchantment. Where will the magic take you?



IN CINEMAS NOW.

Wicked T-Shirt (Unisex)Cards on the table: this design is pure magic.Bold, iconic, and unmissable, the Wicked T-Shirt co...
18/12/2024

Wicked T-Shirt (Unisex)

Cards on the table: this design is pure magic.

Bold, iconic, and unmissable, the Wicked T-Shirt combines Elphaba, Glinda, and the signature Wicked logo in a playing-card-inspired design. A statement piece for fans of this timeless tale.



IN CINEMAS NOW

Munchkinland Famous T-Shirt (Unisex) Where vibrant charm meets minimalist edge. The Munchkinland Famous T-Shirt is a tri...
18/12/2024

Munchkinland Famous T-Shirt (Unisex)

Where vibrant charm meets minimalist edge.

The Munchkinland Famous T-Shirt is a tribute to the whimsical world of OZ. A bold graphic at the back brings Munchkinland to life, while the subtle "M" logo at the chest keeps the front sleek and simple.



IN CINEMAS NOW

Glinda and Elphaba Panelled T-Shirt Two witches. One magical story. Woven into a single design. The Glinda and Elphaba P...
18/12/2024

Glinda and Elphaba Panelled T-Shirt

Two witches. One magical story. Woven into a single design.

The Glinda and Elphaba Panelled T-Shirt captures the intricate tales of OZ. Framed by layers of symbols and motifs, the design celebrates the elegance of Glinda and the mystique of Elphaba. A story in every thread, a legacy in every stitch.



IN CINEMAS NOW

Address

1 Cuscaden Rd
Singapore
249715

Alerts

Be the first to know and let us send you an email when Joannalsm posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Contact The Business

Send a message to Joannalsm:

Share