06/22/2026
Thanks for your B.S. (Bad Socks), Denver!
In case you missed it, at the Outside Days Festival last month, we offered attendees a simple deal: if you won a free pair of our Minus33 Merino Wool socks, you could only claim them by donating the socks on your feet.
More than 1,000 of you walked away with fresh merino wool socks, and because of your generosity, weāve collected 1,000 pairs of socks that weāre donating to charity today.
Thank you for helping us turn a fun giveaway into something that gives back.
We hope youāre enjoying your new merino wool socksāand knowing that your old pair is helping someone else, too.