Atlantic Beach Surf Shop, Inc.

Atlantic Beach Surf Shop, Inc. Since opening our doors in 1964, we’ve served generations of surfers, locals and travelers alike.
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🎣 Lay Day Event This Friday & Saturday! 🎣Bring your favorite fisherman in to shop Peter Millar and gear up for the seaso...
06/10/2026

🎣 Lay Day Event This Friday & Saturday! 🎣

Bring your favorite fisherman in to shop Peter Millar and gear up for the season in style.

Our Peter Millar representatives will be in-store to help you find the perfect pieces.

Event Specials:
🧢 Spend $300 and receive a FREE Peter Millar hat
☀️ Spend $500 and receive a FREE Peter Millar hat + sun shirt
While supplies last.

📍 Join us this Friday & Saturday

🌊🎣 Fishing is a family affair around here!We want to wish the best of luck to Cameron and the crew aboard On Time as the...
06/08/2026

🌊🎣 Fishing is a family affair around here!

We want to wish the best of luck to Cameron and the crew aboard On Time as they compete in this week’s Big Rock Blue Marlin Tournament!

We’re also proud of Sarah Campbell and Amanda, who spent the weekend on the water competing in the KWLA Women’s Tournament. It’s always great to see local anglers getting out there, making memories, and representing our fishing community.

Good luck to everyone fishing this week—stay safe, tight lines, and bring ’em to the scales! 🎣⚓️

🌊☀️🎣

Road Trip! Matt Calvani and the Bing Crew are headed to AB!June 8th 5-6 pm Come hang out and talk surfboard design, Bing...
06/05/2026

Road Trip! Matt Calvani and the Bing Crew are headed to AB!
June 8th 5-6 pm
Come hang out and talk surfboard design, Bing History, and all of the newest models in the Bing lineup.

🇺🇸 Memorial Day Weekend Style Starts Here 🇺🇸Join us this weekend and shop all the festive red, white & blue styles in ou...
05/21/2026

🇺🇸 Memorial Day Weekend Style Starts Here 🇺🇸

Join us this weekend and shop all the festive red, white & blue styles in our ladies boutique! Whether you’re headed to a BBQ, beach day, backyard party, or family gathering — we’ve got the perfect outfit for all your holiday weekend plans. ❤️🤍💙

Stop in and find your new favorite weekend look! ✨

🌞 Limited Colors. Unlimited SummerMeet the new summer color drops from Shibumi — available in both Mini + Classic.Still ...
05/08/2026

🌞 Limited Colors. Unlimited Summer

Meet the new summer color drops from Shibumi — available in both Mini + Classic.

Still looking for the perfect Mother’s Day gift? This is your sign. 🎁

🌸 Mother’s Day Gift Idea 🌸The viral YETI Camino Carryall is the perfect gift for moms on the go ☀️👜✨ Available in 20 & 3...
05/07/2026

🌸 Mother’s Day Gift Idea 🌸

The viral YETI Camino Carryall is the perfect gift for moms on the go ☀️👜

✨ Available in 20 & 35 sizes
✨ Tons of colors to choose from
✨ Durable, waterproof & easy to clean

The ultimate beach, pool & everyday bag 💕

Stop by and grab Mom’s favorite color before they’re gone!

#

Our BIGGEST delivery of On Running is here, featuring fresh, vibrant colors perfect for summer. Shop for mom or treat yo...
05/06/2026

Our BIGGEST delivery of On Running is here, featuring fresh, vibrant colors perfect for summer.
Shop for mom or treat yourself (no judgment 😉)
Lots of new Men’s styles as well!

Stop by and find the perfect pair to celebrate her—or you. 💕

Don’t forget Mom! 🌸 Mother’s Day is almost here—grab something she’ll actually love at AB Surf Shop. Beachy, comfy, and ...
05/05/2026

Don’t forget Mom! 🌸
Mother’s Day is almost here—grab something she’ll actually love at AB Surf Shop. Beachy, comfy, and perfect… just like her 💕

Huge shoutout to our team rider Cohen for representing the shop in a big way at the ESA Regionals!Competing against surf...
04/29/2026

Huge shoutout to our team rider Cohen for representing the shop in a big way at the ESA Regionals!

Competing against surfers from three different states, he put on an incredible performance across multiple divisions—finishing 7th in shortboard and 5th in longboard for his age group, and an impressive 11th in Men’s Open Shortboard against surfers of all ages.

We’re proud of the dedication, grit, and style he brought to every heat. This is just the beginning—keep charging, Cohen 🤙

We’re honored to share that we’ve been named Best Men’s Shop in the Carteret Curated People’s Choice Awards! 🏆Thank you ...
04/24/2026

We’re honored to share that we’ve been named Best Men’s Shop in the Carteret Curated People’s Choice Awards! 🏆

Thank you to Carteret Curated for shining a spotlight on so many amazing local businesses and for celebrating the heart of our community.

And of course, a huge THANK YOU to all of you—our amazing customers and friends❤️

Here’s to continuing to bring you the very best.

Address

515 W Fort Macon Road
Atlantic Beach, NC
28512

Opening Hours

Monday 9am - 8pm
Tuesday 9am - 8pm
Wednesday 9am - 8pm
Thursday 9am - 8pm
Friday 9am - 8pm
Saturday 9am - 8pm
Sunday 9am - 8pm

Telephone

(252) 726-9382

Website

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