Simply Couture

Simply Couture We have created the perfect balance between making a statement, and not breaking the bank! / new arrivals weekly / in 2013. I mean, who wants that?

In 2013 Simply Couture owner Tammy Aldridge had a dream ­– inspire women to take a different approach when it comes to fashion. Her dream has led her to four successful years of a retail storefront in Downtown Fort Smith, Arkansas. Prior to opening her first retail location, Tammy began a year long journey of curating and developing Simply Couture before the doors were even opened. “Anyone can buy

an inventory and open their doors to customers. I knew that to be successful, I needed to do something differently.” While accompanying her children on youth league ball trips, Tammy made it a point to stop in every boutique she could to gain inspiration for her store. Her husband Bobby was supportive and encouraged her to follow her dreams while aiming to be completely debt-free in the process. “As a result, I've had room to experiment, to take a different approach and, I think, it's paid off.”

Tammy eventually opened her doors at 305 Garrison Ave. "I've been in boutiques that were so upscale and exclusive that women on a budget (like me) simply felt unwelcome. Our shop balances affordability and exclusivity. We do that by finding wholesalers who provide terrific quality at a reasonable price, and by only buying 5 or 6 of any one outfit. No matter how quickly a dress sells, we won't restock that specific item, even if it's available. It's more important to protect the investment my clients have already made in that outfit. I’d rather protect them than sell another one that might create an uncomfortable situation if both women are seen wearing the same outfit in the same place. Right?" This attention to detail is what has made Simply Couture a premier boutique in-store and online. “It's really important for me to know what my clients like and to keep a fresh inventory so that every week they know they will see something new in the store or online.”

Thank you for shopping at Simply Couture Boutique, let us know if you need anything. Feel free to message us, we’ll do our best to find the perfect items to add to your wardrobe.

Unleash your wild side! Our new chocolate leopard suede cami and pants set is fiercely fashionable!! 🐆☺️🖤✨(SOLD SEPARATE...
08/29/2026

Unleash your wild side! Our new chocolate leopard suede cami and pants set is fiercely fashionable!! 🐆☺️🖤✨
(SOLD SEPARATELY)

🛍️ Open 10-4 today

Sparkle with every step!✨Our new rhinestone-strap heels are here to elevate your look and your Homecoming attire!!🩷👡🫶🛍️ ...
08/28/2026

Sparkle with every step!✨Our new rhinestone-strap heels are here to elevate your look and your Homecoming attire!!🩷👡🫶

🛍️ Open 10-6 today

Delicate details, timeless style. Our new long-sleeve lace top is perfect for adding a touch of elegance to any outfit!!...
08/27/2026

Delicate details, timeless style. Our new long-sleeve lace top is perfect for adding a touch of elegance to any outfit!!🙌🤍😍

🛍️ Open 10-6 today

Blooming in beige and brown! This floral skirt and tank set is perfect for sunny days!!🤎☀️👢🤩(SOLD SEPARATELY) 🛍️ Open 10...
08/26/2026

Blooming in beige and brown! This floral skirt and tank set is perfect for sunny days!!🤎☀️👢🤩
(SOLD SEPARATELY)

🛍️ Open 10-6 today

08/26/2026

We're so excited for our Fall Festival on October 3, 2026! 🍂

Vendors, please sign up to be part of this year's festival via the QR code or here: https://tinyurl.com/Fall-Festival-2026 🍁

STARTING TODAY!! Shop our end of summer sale with shorts and shoes 30% off!!🙌🙌🛍️Open 10-6 today
08/25/2026

STARTING TODAY!! Shop our end of summer sale with shorts and shoes 30% off!!🙌🙌

🛍️Open 10-6 today

Simple, stylish, and perfect for any occasion! Meet your new favorite dark olive dress!!💚👏😍🛍️ Open 10-6 today
08/25/2026

Simple, stylish, and perfect for any occasion! Meet your new favorite dark olive dress!!💚👏😍

🛍️ Open 10-6 today

Cozy up in classic comfort!✨ Our new heather grey quarter-button pullover is the perfect blend of warmth and style!!🤍☕️😍...
08/22/2026

Cozy up in classic comfort!✨ Our new heather grey quarter-button pullover is the perfect blend of warmth and style!!🤍☕️😍

🛍️ Open 10-4 today

arkansasboutique

Peach perfect!!🧡 Slip into ultimate comfort and style with our new Free People barrel jeans. The perfect pop of color fo...
08/21/2026

Peach perfect!!🧡 Slip into ultimate comfort and style with our new Free People barrel jeans. The perfect pop of color for your denim collection!!💕👖🙌

🛍️ Open 10-6 today

Introducing our new long sleeve top, featuring a delicate lace details and flattering high neck. Perfect for layering or...
08/20/2026

Introducing our new long sleeve top, featuring a delicate lace details and flattering high neck. Perfect for layering or making a statement on its own!!🩵🙌🩷😍

🛍️ Open 10-6 today

Address

7225 Chad Colley Boulevard, Suite B
Barling, AR
72923

Opening Hours

Tuesday 10am - 6pm
Wednesday 10am - 6pm
Thursday 10am - 6pm
Friday 10am - 6pm
Saturday 10am - 4pm

Alerts

Be the first to know and let us send you an email when Simply Couture posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Contact The Business

Send a message to Simply Couture:

Shortcuts

Share