ASHER

Reimagined wardrobe staples for the modern man & woman. Designed by Simon Miller. Made in Los Angeles.

ASHER emerged from a collaboration between Simon Miller and Asher Fabric Concepts in 2022. Aiming to introduce a new elevated sportswear brand, our shared vision was to craft high-quality garments entirely sourced, designed, and manufactured in Los Angeles. The fusion of Simon's design expertise and Asher Fabric Concepts' innovative fabric concepts offers a refreshing twist on staple pieces. Throu

gh this synergy we are redefining the standards of quality and style in the fashion industry and setting a new benchmark for classic sportswear.

06/18/2026

The Cece Tee. Crafted from soft stretch jersey layered beneath sheer printed mesh.

06/17/2026

Salsa Rosa, our take on the perfect summer pink 🌸

06/16/2026

Cool tones for hot days 🌊

06/14/2026

Styled by you.

06/11/2026

The Sebi. Signature fleece designed to be worn now and layered later.

06/10/2026

Lydia in the Heidi Bomber Jacket in Wheat.

06/09/2026

The Heidi. Crisp cotton poplin, front patch pockets, and an effortless silhouette for everyday wear 🌾

06/07/2026

The color of the summer 🍒

06/05/2026

Siena set in brushed cotton fleece—soft, oversized, and intentionally relaxed. Exposed seam detailing and an effortless drape for off-duty days.

06/03/2026

The Amelia, made for summer days 🌾

Address

Beverly Hills, CA
90209–90213

Website

https://asher.shop/

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