Weddings, Pageants, and Proms

Weddings, Pageants, and Proms Teens and women of all ages want to look and feel pretty, radiant, and unique! Everyone wants to look thier absolute best at any formal event.

You will find an array of style at WPP, from demure but elegant to flashy and fun. We carry a variety of trendy,fancy, fashionable, beautiful, and modest long or short dresses. Dresses that will be noticed and remembered! In stock sizes range from: 00 to 28 – to fit the shape, personality, and taste of every woman. WPP is a one-stop-shopping resource for the bride, bridesmaids, mother of the brid

e, flower girl, groom and best man. We have complete lines of accessories, including jewelry, shoes, veils, and much more. Our friendly consultants are ready to assist, and help you find that perfect dress or gown. WPP has been serving your needs since 1995. If we do not have a dress in stock, we can special order it just for you.

WE ARE OPEN 10-3 TODAY, COME SEE US❣️10% off ALL IN STOCK wedding gowns❣️25% off ALL other IN STOCK dresses❣️(Prom, Page...
09/12/2026

WE ARE OPEN 10-3 TODAY, COME SEE US❣️

10% off ALL IN STOCK wedding gowns❣️

25% off ALL other IN STOCK dresses❣️
(Prom, Pageant, HOCO, Bridesmaids, Mother's dresses and more!!)

Window Mannequins are on point and paired with Eliza Benton earrings 😍😍😍
09/08/2026

Window Mannequins are on point and paired with Eliza Benton earrings 😍😍😍

So many in stock and more arriving the end of this week!
09/07/2026

So many in stock and more arriving the end of this week!

09/04/2026
We've been obsessed with this dress woth detachable train since we first laid eyes on it 😍We have it in store in the red...
08/28/2026

We've been obsessed with this dress woth detachable train since we first laid eyes on it 😍

We have it in store in the red floral print but it is also available in over 30 beautiful colors or prints!!

Perfect for
▪️Bridesmaids
▪️Mother's dress
▪️Gala
▪️Rehearsal dress (ivory or white)
▪️Winter Formal (add a matching shawl)

These are custom made to order and take approx 10 weeks to deliver so plan ahead🥰

20% off in stock short HOCO dresses❣️❣️
08/28/2026

20% off in stock short HOCO dresses❣️❣️

Pageant season is here and with over 350 pageant and prom dresses in stock we are sure to have the one for you!!This dre...
08/28/2026

Pageant season is here and with over 350 pageant and prom dresses in stock we are sure to have the one for you!!

This dress is currently out of stock and we know why 😍😍😍 but we just happen to have a black and a watermelon in store!!
This is a great pageant dress, she's classy and elegant with the perfect amount of sparkle ✨️

This beauty features a strapless sweetheart neckline with a gathered twist at the bodice, offering soft structure and a ...
08/28/2026

This beauty features a strapless sweetheart neckline with a gathered twist at the bodice, offering soft structure and a subtle focal point. Dimensional lace appliques cascade from the bodice to the hips, adding depth and movement over the fitted silhouette. A sheer back with exposed boning and covered buttons leads into a chapel-length train, creating a romantic finish with just the right amount of edge.

Come see me!!!Sale is Friday 10-5 & Saturday 10-3**Sale applies to in stock dresses only**
08/21/2026

Come see me!!!

Sale is Friday 10-5 & Saturday 10-3

**Sale applies to in stock dresses only**

In LOVE with everything about this new arrival 😍 This mikado ballgown features a halter neckline with delicate beading a...
08/19/2026

In LOVE with everything about this new arrival 😍

This mikado ballgown features a halter neckline with delicate beading and pearl details for the perfect touch of shimmer ✨🤍

Address

10579 Al Highway 168
Boaz, AL
35957

Opening Hours

Monday 10am - 5pm
Tuesday 10am - 5pm
Wednesday 10am - 5pm
Thursday 10am - 5pm
Friday 10am - 5pm
Saturday 10am - 3pm

Telephone

+12565931180

Website

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