Sports Lure

Sports Lure Your Outdoor Headquarters in downtown Buffalo, Wyoming. Family owned and operated since 1968! The Sports Lure has been owned by the Todd family 53 years.

Father, mother and son - all lifetime Wyomingites. All are outdoor enthusiasts who enjoy the sports activities that we sell, spending any free time using and testing the gear while we play. Hunting, backpacking, camping, horse packing, skiing, biking - we do it all! Our jobs and our recreation are one of the same! We know what works because we use it ourselves.

04/15/2026

The weather is warming up and our ski shop is doing it’s final buttoning up for the season!

If you have season lease packages, skis, boots, or any other pieces please return them in the next few weeks. 🎿

If you have kiddos in the Kids Ski Program, we ask that you hold on to that equipment until the Fall when you come in for the next season.

Thank you all for a great season despite the lack of snow and we hope to see you for the next!

04/10/2026

Have you been spring cleaning and keep finding holey, old, or single socks?

We have Smartwool’s second-cut sock recycling box back in store to collect your clean socks! 🧦

The box is just steps inside the front door so you can stop in and drop them off anytime! Check out the deals we have in store while you’re in too.

04/08/2026

Our ladies pants are overflowing which means you’re in for a spring deal you can’t beat! 🌷

Buy one ladies SALE pant and get one for just $1! (For equal or lesser value) 👖

We have sale pants all over the store so make sure you come in, check out all of the corners we have them hiding in, and find some new ones to come home with you!

03/25/2026

Over 57 years we’ve added a lot of people to our store team and family.

Recently we learned of the loss of a friend and past team member John Hockett. He was a valued member of our team for over 16 years and a loyal customer all the way up until the end.

Enjoy some pictures from the past as we remember John!

03/20/2026

Due to events out of our control, our bow repair bench will be closed temporarily. We will not accept any new repairs at this time and cannot service them.

The only service we are able to provide during this time will be arrow cutting.

Thank you for your cooperation and understanding with this situation!

03/18/2026

We have seen the forecast and are just as excited as all of you to be able to get out and enjoy the sun, however
with that being said our bike shop is still closed until April 1st!

Please hold off on bringing in your repairs, as we need to switch our shops over from skis to bikes. 🎿➡️🚲

Thanks for your cooperation and understanding as we go through our seasonal change!

03/11/2026

We will be cheering our Bison and Lady Bison on as they compete in the 3A State Basketball tournament in Casper starting tomorrow! 🦬🏀

We’re still stocked up with Bison fan gear in sizes for the whole family to grab before you head out to watch! 📣 Come in to check out the selection.

03/09/2026

We are so grateful and honored to have received the Legacy Award from the Buffalo Area Chamber of Commerce’s Appreciation Awards Gala on Saturday.

We love Buffalo, our customers, and everything about Sports Lure that has kept us here for 57 years across 3 generations of our family. Thank you all for voting for us and for continuing to support us in all we do!

-The Todd Family

03/05/2026

We are stocked up with Buffalo Bison fan gear for the 3A East Regional basketball tournament! 🦬🏀

Toddler, youth, and adult sizes available. Plus some custom throwback gear too!

Come in to check out the options and sn**ch up some great items for the tournament while you’re in! GO BISON! 📣

02/14/2026

Come in throughout the next few weeks to get the best deals of the season on outerwear, clothing, footwear, and more!

Some new inventory has hit the floor too, so make sure to check it out while you’re in getting your fantastic items!

01/17/2026

Starting this weekend our Winter Clearance Sale is back!! ❄️🏷️

We’ve marked down a lot of great sections in the store from outerwear to footwear for the whole family; we have some great options to look through for everyone!

Check out the awesome selections in all corners of the store while you’re in getting rentals or just seeing what we’ve got!

Address

66 S Main Street
Buffalo, WY
82834

Opening Hours

Monday 8am - 6pm
Tuesday 8am - 6pm
Wednesday 8am - 6pm
Thursday 8am - 6pm
Friday 8am - 6pm
Saturday 8am - 6pm

Telephone

+13076847682

Website

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