05/15/2024
Every May, millions of flowers make their way to mums across the US for Mother's Day, and the majority come from one nation.
So, where do these flowers come from?
The answer, by in large, is Colombia, which exports more than $2bn worth of cut flowers each year, making it the second-largest flower producer in the world, after the Netherlands. Roughly 75% of Colombia's flowers (or $1.64bn) end up the in the United States, so chances are that the stems in your recent Mother's Day bouquets originated in this South American country.
A recent article in the American Journal of Transportation, noted that in just 21 days, more than 400 LATAM Airlines flights carrying 24,000 tonnes of flowers (roughly 552 million flower stems), took off from Colombia and neighbouring Ecuador.
Colombia's modern floral export industry can trace its roots back to the Cold War. Prior to 1960s, most fresh-cut flowers in the US came from California, but they were expensive. Then in 1961, US President John F Kennedy created the $100bn Alliance for Progress initiative, which aimed to combat the threat of communism by enhancing economic cooperation between the US and Latin America. Colombia became a key focus of the administration, and one of the programme's first tasks was to help Colombia develop its agricultural industry.
Alamy Kennedy received his largest-ever reception in Bogotá, and a neighbourhood there is still named for him (Credit: Alamy)Alamy
Kennedy received his largest-ever reception in Bogotá, and a neighbourhood there is still named for him (Credit: Alamy)
Kennedy even visited Colombia's capital, Bogotá, in 1961, when nearly one-third of the city's 1.5 million people swarmed the streets to catch a glimpse of the US President and First Lady Jacqueline Kennedy Onassis. It was the largest reception JFK had while in office, and today, one of the city's densest neighbourhoods is still named Kennedy.
Things began to bloom in the 1970s when improvements in air transportation made it easier to connect Colombia's fertile soil with the booming demand for flowers in the US and abroad. Entrepreneur and floriculture hobbyist Edgar Wells, whose export company sent the first shipment of cut flowers from Bogota to Miami in 1965, once compared Colombia's flower industry to the mythical legend of El Dorado, saying: "After 400 years, the true riches of El Dorado have been discovered … a permanent source of riches for all Colombians, for all time."
In 1991, the industry got an additional boost with the passage of the Andean Trade Preference Act (ATPA), which offered many South American countries a way to import a wide variety of goods duty-free, including flowers. The country now exports billions of flowers to the US every year, and despite problematic labour practices and a dwindling work force, it still specialises in growing some of the most popular flowers found in bouquets or given as gifts – including roses, carnations and orchids.
The impressive breadth of flowers grown in Colombia is partly due to the country's unique landscapes. The countryside surrounding city of Facatativá, outside of Bogota, is a hotspot for flower farms. The area's setting on a high plain savanna in the shadow of the Andes mountains makes an ideal space for flower growing, with more than 73% of Colombia's floral production taking place here. Further north, the area around Medellín accounts for an additional 24%.