SWIFF South Carolina

SPRING / SUMMER ’26 HEADWEAR.Three hats featuring our signature trucker and five-panel silhouettes, built with the same ...
06/11/2026

SPRING / SUMMER ’26 HEADWEAR.

Three hats featuring our signature trucker and five-panel silhouettes, built with the same attention to detail as the rest of the collection. Easy to wear, easy to style, and made to become part of the everyday uniform.

Available now at swiffbrand.com.

SWIFF AMERICAN COWGIRL | SOUTH CAROLINA.Available at swiffbrand.com.
06/09/2026

SWIFF AMERICAN COWGIRL | SOUTH CAROLINA.

Available at swiffbrand.com.

The American Cowboy Edit | swiffbrand.com.A collection of four heavyweight 100% cotton tees inspired by the enduring spi...
06/02/2026

The American Cowboy Edit | swiffbrand.com.

A collection of four heavyweight 100% cotton tees inspired by the enduring spirit of the American cowboy; rugged, refined, and built to last.

Each piece has been garment washed and subtly distressed to create the perfect worn-in feel from day one, while maintaining the durability and structure expected from a premium tee. Designed to age beautifully, these are the kind of shirts that only get better with time.

06/02/2026

THE AMERICAN COWBOY | SWIFF SS26.

Available now at swiffbrand.com.

The American Cowboy was never just a Western figure.His story runs deeper than the image we were handed. While cowboy cu...
06/01/2026

The American Cowboy was never just a Western figure.

His story runs deeper than the image we were handed. While cowboy culture is often framed through the mythology of the American West, Black cowboys were always a real part of that history, with some estimates saying one in four cowboys in the West were Black.

And even before that image took hold, the roots of the story were already forming in the South. In South Carolina’s Lowcountry, Black cattlemen, horsemen, and “cow hunters” were working the land long before the cowboy became an American icon. Moving cattle through open range, marsh, and pine, they helped shape a tradition built on skill, endurance, and quiet mastery. Too often, that legacy is left out of the frame.

But South Carolina has a rightful place in the story, and so do the Black men whose presence, labor, and style helped define it.

The American Cowboy.

05/31/2026

Building the brand | Tulum, Mexico SS26 brand trip. Watch the full recap by subscribing to the official Swiff Brand YouTube channel. Link in bio.

05/21/2026

The Cabana Set in ivory for Swiff spring/summer ‘26. Available at swiffbrand.com.

Address

Columbia, SC

Alerts

Be the first to know and let us send you an email when SWIFF posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Contact The Business

Send a message to SWIFF:

Share