Modish Fashion. For Real Life. It's more than a tagline. It's our mission. We have real bodies and real lif

05/21/2026

Modish is hiring! 👯

We’re looking for someone who loves style, creativity, people, and the behind the scenes magic of boutique life.

Think:
• styling clients
• creating content
• merchandising new arrivals
• learning the business side of retail
• becoming Stephanie’s right hand person

30–36 hours per week, including at least two Saturdays a month.
Growth opportunities for the right person.

Interested in fashion, ecommerce, marketing, or merchandising? Apply in person with your resume and tell us why you’d be a great fit. 🫶🏼

I thought we would start with you! After operating with a smaller but amazing team for quite some time, I am finally rea...
05/12/2026

I thought we would start with you!

After operating with a smaller but amazing team for quite some time, I am finally ready to begin the process of finding the next people who will help shape the future Modish experience alongside me.

We are currently hiring for:
🤍 Personal Stylist
🤍 Retail Apprentice

If you are dependable, creative, socially engaging, and excited by small business, I would truly love to meet you.

Visit our website to read the full job descriptions and learn more about each opportunity. Because these positions are centered around face to face connection and community, resumes and references are accepted in store only.

I would be grateful if you shared this with someone who came to mind.

🫶🏼
Stephanie

As Mother’s Day winds down, here is your reminder that most moms were never asking for perfection today.The younger mom ...
05/10/2026

As Mother’s Day winds down, here is your reminder that most moms were never asking for perfection today.

The younger mom probably wanted five quiet minutes, a hot cup of coffee, and one less thing to think about.

The Gen X mom probably wanted time together without managing all the details behind it.

The grandma or soon to be retired mom probably just wanted to hear from the people she loves most.

And for the hopeful moms, grieving moms, pet moms, bonus moms, chosen moms, and anyone carrying complicated feelings today, we are thinking of you too.

At every stage of nurturing and caring for others, the little things matter more than the big performance.

Being seen.
Being appreciated.
Being thought of.

We hope you felt a little of that today. 🤍

04/28/2026

Denim with meaning.

Denim Day began after a court case blamed a survivor’s jeans for an assault. In response, people wore denim as a visible reminder that what you wear is never consent.

This week, for every pair of regular priced jeans you purchase, we will donate $10 to Riverview Center, supporting local survivors of sexual and domestic violence.

If denim has been on your list, this is your moment to make it count.

Join us!
04/22/2026

Join us!

04/16/2026

Last Chance!

What a weekend. You showed up in the best way and these pieces flew.

Now we are down to the last ones from your favorite best sellers. Limited sizing and we will not restock.

Take 10 percent off while they are still here. If you see your size, it is your moment.

04/13/2026

Weekend recap, full heart.

Decorah showed up in the best way for Women’s Weekend Out and we are so grateful for every single person who chose to shop small. Your support keeps our downtown vibrant and meaningful in all the ways that matter.

To our Trendsetters placing orders online, thank you for keeping us busy behind the scenes. We are spending today getting every package packed with care while the storefront takes a little pause.

Doors reopen Tuesday 10 to 5 and we cannot wait to welcome you back in.

xo, Modish

Views from last week in LA while buying beautiful clothing and accessories with you in mind. Fall items featured basics,...
03/16/2026

Views from last week in LA while buying beautiful clothing and accessories with you in mind. Fall items featured basics, but with a little something that makes each item special. The fabric, a novelty button, a waist tie, a back detail or an extra bit of ruching….fashion is in the details and it’s back. 🙌🏼

🫶🏼🫶🏼🫶🏼
02/05/2026

🫶🏼🫶🏼🫶🏼

5 reasons your dollar is best spent locally at places like Modish!

5) About $0.68 of every dollar spent locally gets reinvested in your community. This isn't just about keeping money in the same spot. It's about making that money the most effective. When you spend your money inside of your community, it creates an economic synergy. You decide what businesses survive with your hard earned dollars.

4) You create a better place to live. Towns thriving with local, small businesses are just more interesting, culturally vibrant places to live. No one wants to live in a city dominated by national chains and big box stores. Ironically, if you want more variety and specialty options, think smaller. Not bigger.

3) Local businesses have to serve their communities well. They literally can't afford to offer a bad product or a substandard service. They don't have big, fancy marketing budgets to make up for it. So, every dollar and every customer counts. Most small businesses literally have their name on their buildings, so it's their reputation that's at stake, not just the bottom line.

2) Your dollar spent locally buys you access to real people, not a customer service line. Small business owners are passionate about what they do, so they are your best source of expert information on the subject. You don't have to worry about your call or your concern being outsourced to an overseas center. Chances are you'll be speaking to a knowledgable business owner or employee when you shop locally.

1) Your dollar directly influences a life, not a logo. There is a person and a family behind every small business. What's more, 2 out of every 3 new jobs have been created by small businesses since 2014. So your dollar creates local jobs for other people in your community. Spending your dollar locally is the best investment you can make in your neighbor's life.

- Dacia

Address

217 West Water Street
Decorah, IA
52101

Opening Hours

Tuesday 10am - 5pm
Wednesday 10am - 5pm
Thursday 10am - 5pm
Friday 10am - 5pm
Saturday 10am - 4pm

Telephone

+15633823600

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