Modish

Modish Fashion. For Real Life. It's more than a tagline. It's our mission. We have real bodies and real lif

Welcome to The Weekend Club. Polished enough for plans, relaxed enough for whatever happens after. Pull on pants, class...
08/28/2026

Welcome to The Weekend Club.

Polished enough for plans, relaxed enough for whatever happens after.

Pull on pants, classic stripes, a cable knit cardigan, a cozy sweatshirt and the accessories that pull it all together. It’s that sweet spot between just getting dressed and trying too hard.

Your weekend wardrobe just got better.

Shop The Weekend Club in store + online.

08/25/2026

Trendsetters, you have some opinions!

Story votes are in. We’re showing your poll results and spilling our why’s. Looks like we got some wrong. 🫣

Consider this your seat at the buying table and let us know what we should change in our orders in the comments.

08/15/2026

Not more clothes. Just what’s actually you. Personal styling at Modish, in historic downtown Decorah, builds wardrobes that fit your lifestyle and personality.

Had to jump on the “Kinda Chic” trend wagon. Kinda our whole philosophy. 🤍
08/06/2026

Had to jump on the “Kinda Chic” trend wagon. Kinda our whole philosophy. 🤍

07/23/2026

Our original plan was a butter yellow collection for Nordic Fest. You LOVED it and we only have 4 items left. 😅

Plan B includes Fair Isle and embroidery!

Happy 🇳🇴 Festing!

Join us tomorrow for Ridiculous Day downtown Decorah!We brought back a Trendsetter favorite-and it’s on sale for 28 hour...
07/18/2026

Join us tomorrow for Ridiculous Day downtown Decorah!

We brought back a Trendsetter favorite-and it’s on sale for 28 hours. ⏰

Grab our Wear Everywhere Cardigan (reg. $55) for ONLY $29.99. It’s the piece you’ll grab year round.

Available in two colors, sizes S-3X. (while supplies last)

Open tomorrow 10-4.

Available online now…free shipping on $150 orders. 📦

07/01/2026

That moment you hit “Publish”…

…hoping the website feels the same way the store does.

Creating an online experience that feels like walking through our front door? That’s the challenge.

We hope we got a little closer.

The new website is live. 🫣

05/21/2026

Modish is hiring! 👯

We’re looking for someone who loves style, creativity, people, and the behind the scenes magic of boutique life.

Think:
• styling clients
• creating content
• merchandising new arrivals
• learning the business side of retail
• becoming Stephanie’s right hand person

30–36 hours per week, including at least two Saturdays a month.
Growth opportunities for the right person.

Interested in fashion, ecommerce, marketing, or merchandising? Apply in person with your resume and tell us why you’d be a great fit. 🫶🏼

I thought we would start with you! After operating with a smaller but amazing team for quite some time, I am finally rea...
05/12/2026

I thought we would start with you!

After operating with a smaller but amazing team for quite some time, I am finally ready to begin the process of finding the next people who will help shape the future Modish experience alongside me.

We are currently hiring for:
🤍 Personal Stylist
🤍 Retail Apprentice

If you are dependable, creative, socially engaging, and excited by small business, I would truly love to meet you.

Visit our website to read the full job descriptions and learn more about each opportunity. Because these positions are centered around face to face connection and community, resumes and references are accepted in store only.

I would be grateful if you shared this with someone who came to mind.

🫶🏼
Stephanie

As Mother’s Day winds down, here is your reminder that most moms were never asking for perfection today.The younger mom ...
05/10/2026

As Mother’s Day winds down, here is your reminder that most moms were never asking for perfection today.

The younger mom probably wanted five quiet minutes, a hot cup of coffee, and one less thing to think about.

The Gen X mom probably wanted time together without managing all the details behind it.

The grandma or soon to be retired mom probably just wanted to hear from the people she loves most.

And for the hopeful moms, grieving moms, pet moms, bonus moms, chosen moms, and anyone carrying complicated feelings today, we are thinking of you too.

At every stage of nurturing and caring for others, the little things matter more than the big performance.

Being seen.
Being appreciated.
Being thought of.

We hope you felt a little of that today. 🤍

Address

217 West Water Street
Decorah, IA
52101

Opening Hours

Tuesday 10am - 5pm
Wednesday 10am - 5pm
Thursday 10am - 5pm
Friday 10am - 5pm
Saturday 10am - 4pm

Telephone

+15633823600

Website

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