KUIU

KUIU No middleman. No retail markup. Total transparency. Revolutionary products. Without a tag and the hunt you wouldn’t have a reason to be there.
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I grew up reading about hunting lore and legend (Fred Bear, Saxton Pope, Art Young) and listening to hunting stories told around the campfire. Hunting has always been as much about adventure and experience and survival as anything else. I mean, the kill is the reason for taking a bush plane into Unalakleet, landing on a gravel bar and floating a river for nine days. But the whole process—the gear

selection and packing, the travel, all of the pieces that need to come together, and all of the hard work and effort hiking and setting up camp and dealing with the weather—that’s all a part of the experience. The roots and tradition of hunting have always been important to me. I want KUIU to continue to contribute to the tradition through storytelling. I want KUIU to be a source of inspiration by living and breathing Mountain Hunting. I also want our customers to know they can absolutely and unconditionally trust KUIU. I want them to know we live and breath Mountain Hunting, that we do our homework and research, that we’re out there hunting in and testing all of our products— in the hardest and most demanding of environments and conditions. In fact, the standard against which we measure and test KUIU is sheep hunting. Sheep hunting is an expedition. Weather and storms are always an issue, temperatures swing wildly, and it’s often wet and cold. The landscape is harsh and unforgiving—steep rock fields, glaciers, roaring river crossings, often requiring bouldering and sidehilling. Sheep hunting requires huge investments in terms of money and time. It requires massive amounts of physical and mental preparation. It’s the pinnacle of Mountain Hunting, and as such, it’s the most demanding on gear. That’s why we exist, to build gear that meets these demands.

-KUIU Founder and CEO Jason Hairston

In search of giants.
06/16/2026

In search of giants.

XLANCE, featured in the new Vital S1 & S2, brings an entirely new performance to hunting apparel: an advanced polyolefin...
06/14/2026

XLANCE, featured in the new Vital S1 & S2, brings an entirely new performance to hunting apparel: an advanced polyolefin-based stretch yarn with built-in resistance to sweat, chemicals, heat, ozone, and UVA/UVB radiation. This delivers long-lasting elasticity and garment durability while staying incredibly light. It overcomes the typical pitfalls of spandex and elastane —excess weight, bacterial odor retention, slow drying, and loss of shape over time.

The work after work.
06/12/2026

The work after work.

The all-new Vital S2 is our most comfortable mid-weight synthetic base layer to date. With a lightweight 140 g/m² fabric...
06/09/2026

The all-new Vital S2 is our most comfortable mid-weight synthetic base layer to date. With a lightweight 140 g/m² fabric weight, it offers a soft next-to-skin feel with exceptional moisture-wicking and quick-drying performance—perfect for cooler conditions with high-output ascents followed by extended glassing sessions and the unpredictable temperature swings of mountain hunting.

Explore Gear: KUIU.com/Vital

New Film: Bowhunting the Impossible Watch Now: https://www.youtube.com/watch?v=VbkjQ1N8Itc "Some animals are not meant ...
06/07/2026

New Film: Bowhunting the Impossible

Watch Now: https://www.youtube.com/watch?v=VbkjQ1N8Itc

"Some animals are not meant to be hunted with a bow.

"The Marco Polo sheep is one of the largest wild sheep on Earth and lives in some of the most remote and extreme mountains of Central Asia. In this documentary, we attempt one of the greatest challenges in bowhunting: pursuing a giant Marco Polo ram with bow and arrow in the rugged mountains of Kyrgyzstan.

"What followed was years of effort, multiple expeditions, setbacks, failures, close encounters, and countless miles traveled across high-altitude terrain. A hunt that tested our patience, determination, and perseverance more than any other adventure we have ever undertaken.

"This is not just a hunting film. It is a story about obsession, sacrifice, friendship, resilience, and the pursuit of a dream that often felt impossible.

"Join us on an unforgettable mountain hunting expedition deep into the wild landscapes of Kyrgyzstan as we chase one of the most iconic animals in the world of hunting." - Pedro De Ampuero

Our fifth store has officially opened in Denver.Stop by today for the grand opening at the Centennial Promenade.9613 E. ...
06/05/2026

Our fifth store has officially opened in Denver.

Stop by today for the grand opening at the Centennial Promenade.
9613 E. County Line Rd., Suite A
Centennial, CO 80112

All-New Pack System: Launching Summer 2026Be the first to know: KUIU.com/AnIconReborn
06/04/2026

All-New Pack System: Launching Summer 2026

Be the first to know: KUIU.com/AnIconReborn

GSCO’s own traveled from his home state of Colorado to hunt with good friends in California. This area is known for gi...
06/02/2026

GSCO’s own traveled from his home state of Colorado to hunt with good friends in California. This area is known for giant wild boars that produce unreal sizes of tusks and bodies due to the mild climate and abundance of agriculture.

It didn’t take long before TJ was able to anchor a big tusker to take back home.

Lucky enough to get a break from guiding to hunt for himself, Trevor Marques concentrated all his efforts on filling his...
05/31/2026

Lucky enough to get a break from guiding to hunt for himself, Trevor Marques concentrated all his efforts on filling his Nevada Archery Mule Deer tag.

He would spend the next six days focusing on a single giant buck he had spotted on the first morning.

In Trevor’s words:

“This morning was a little different. I sat across from him in the morning, feeding and watched him bed with a handful of other bucks. As he was bedded, I worked my way in to try and get a shot. Before I got set up, he jumped up and all of the deer ran in my direction. I watched the lead buck run below and quickly got a range at 50 yards. Two bucks later, the deer I was after came into the shooting lane, stopping just long enough to get a shot. The hit was perfect, and he only went about 70 yards.”

The big velvet muley would push the tape over the magical 200” mark.

From 28 cans to 30 lbs of boned-out meat, the Kodiak Cooler offers dual wet and dry submersible storage. With year-round...
05/29/2026

From 28 cans to 30 lbs of boned-out meat, the Kodiak Cooler offers dual wet and dry submersible storage. With year-round versatility, it keeps drinks cold in summer and food warm in winter, whether on a boat or ATV.

Explore: KUIU.com/KodiakCooler

Address

1920 N Lincoln Street, Ste 101
Dixon, CA
95620

Opening Hours

Monday 9am - 5:30pm
Tuesday 9am - 5:30pm
Wednesday 9am - 5:30pm
Thursday 9am - 5:30pm
Friday 9am - 5:30pm
Saturday 10am - 4pm

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