06/19/2024
✨ Sometimes it's the smallest decisions that can change your life forever. ✨
We cannot thank everyone enough for your endless support at our storefronts over the past few years. We have built up FIVE storefronts on our own and could not be more proud to bring joy and pretty things to you all as a local, woman-owned small business. What was supposed to be only a 3 month pop-up shop quickly turned into a growing brand with storefronts for the past 3 years. We have been through countless obstacles, heartbreaks, and struggles, but have overcome each one to do what we love and bring you what you'll love as well. The OV brand has been and always will be centered around positivity, community, and mental health awareness, among many other values (as well as working with those who share our same values as a small business). The past year has been unimaginably hard as a small business, but we have continued to try to keep growing and bring you the pieces and events you'll love. After lots of discussion, we have decided as a brand that in order for us to continue to grow, continue following our mission and values, and get back to the styles and brand we've always worked to be, we will be heading in a different direction that does not include our mall locations. Please note that On Violet is NOT going to disappear, but instead grow in new ways, including online, through increased events and pop up shops (exciting things coming to you soon...) and potentially in a ✨new✨ stand alone storefront (once we find that perfect dream location). We will begin to make this shift over the next few weeks as we move from our current mall locations. We hope that you continue to follow us on this journey to the BEST rebrand yet (and come check out our amazing sales we have to clear out this inventory for NEW, FRESH, and also some more ORIGINAL designs) 🤩 The OV Girls will be back and better than ever soon enough...
Xoxo, Morgan 🫶🏻