American Way Marketing LLC

American Way Marketing LLC Wholesale distributor of over 100 quality musical instrument accessory brands supporting school band,

Our 35+ year progression in Elkhart, Indiana has taken us from a 'basement' operation in 1986 to our current expanded facility spanning over 15,000 square feet. Our efficient team is dedicated to providing school music dealers with quality accessories, timely delivery and excellent customer service.

Please join us in welcoming Josh Ganger to American Way Marketing as our new Customer Experience & Brass Product Special...
06/12/2026

Please join us in welcoming Josh Ganger to American Way Marketing as our new Customer Experience & Brass Product Specialist.

Josh brings a deep background in trumpet performance, music education, and brass product support, including experience working with students, educators, artists, and customers in a retail music setting.

We’re excited to have his product knowledge, customer-focused approach, and brass expertise as part of the AWM team.

Welcome, Josh!

Developed specifically for upright bass players, Upton Bass Rosin is crafted from premium maple resin for a smooth, reli...
06/11/2026

Developed specifically for upright bass players, Upton Bass Rosin is crafted from premium maple resin for a smooth, reliable grip and consistent response.

This bass rosin provides excellent bow traction without excessive dust, it's a dependable choice for students, educators, and performing musicians alike.

✔ Made from premium maple resin
✔ Smooth application and consistent performance
✔ Ideal for orchestra, ensemble, and solo playing

Fibracell synthetic reeds are designed to deliver the feel and response players want, with the durability and reliabilit...
06/10/2026

Fibracell synthetic reeds are designed to deliver the feel and response players want, with the durability and reliability they need. Whether for practice, performance, marching band, pit orchestra, doubling, or everyday school use, Fibracell reeds offer a dependable option that plays consistently and lasts longer than traditional cane.

Fibracell reeds are a smart choice for players who want fewer surprises and more time making music.

A clean oboe is a happy oboe!Keep moisture under control with the Superslick One-Piece Oboe Silk Swab. Made from absorbe...
06/08/2026

A clean oboe is a happy oboe!

Keep moisture under control with the Superslick One-Piece Oboe Silk Swab. Made from absorbent Habotai silk, this pull-through swab makes daily cleaning quick, easy, and effective—helping your instrument stay performance-ready.

100% Habotai Silk
One-Piece Pull-Through Design
Washable & Reusable
Assembled in Elkhart, Indiana

Simple care. Better performance.

Fridays in receiving are never boring! Mouthpieces, mouthpieces, jaw harps, mallets, train whistles, ligatures, and oil...
06/05/2026

Fridays in receiving are never boring! Mouthpieces, mouthpieces, jaw harps, mallets, train whistles, ligatures, and oils!

Did you know the original Blitz polishing cloth dates back to 1912? Since then, Blitz has become a trusted name in clean...
06/03/2026

Did you know the original Blitz polishing cloth dates back to 1912? Since then, Blitz has become a trusted name in cleaning and polishing products for musicians and instrument owners alike. Today, their cloths and cleaners are still proudly made in the USA and designed to help keep instruments shining performance after performance.

We're proud to have Blitz as a valued partner!

Your Sound Starts Here.Every note begins with the right mouthpiece. Faxx brass mouthpieces are trusted by students, educ...
06/01/2026

Your Sound Starts Here.

Every note begins with the right mouthpiece. Faxx brass mouthpieces are trusted by students, educators, and performers alike for their reliable feel, consistent response, and excellent value.

With options available for a variety of brass instruments, there's a mouthpiece to help support your musical journey—whether you're preparing for your first concert or your next audition.

Looking to keep your mouthpiece protected? Matching mouthpiece pouches are also available to help safeguard your gear between rehearsals, performances, and travel.

Find the fit that helps you play with confidence.

A look back at NAMM 2017, when AWM was set up in our original location near the front of Hall C.It was a great show fil...
05/29/2026



A look back at NAMM 2017, when AWM was set up in our original location near the front of Hall C.

It was a great show filled with good friends, great conversations, and plenty of memorable moments. We also discovered Rutabegorz, and of course, the great wall of cymbals was still impossible to miss.

Tradeshow season has always been about more than products for us. They are about relationships, memories, and the people who make this industry what it is!

BERP lubricants are a useful addition for players, educators, repair shops, and school music programs.The BioOil, BioLub...
05/27/2026

BERP lubricants are a useful addition for players, educators, repair shops, and school music programs.

The BioOil, BioLube, and BioGrease line includes petroleum-free options for brass and woodwind maintenance, including piston and rotor valves, tuning slides, trombone handslides, rotor linkage and bearings, and woodwind corks. Select oils are available in different viscosities to meet the needs of different instruments and playing conditions.

Simple. Natural. Effective.Luthier’s Choice Rosin is made with natural tree resin and designed to help players achieve a...
05/26/2026

Simple. Natural. Effective.

Luthier’s Choice Rosin is made with natural tree resin and designed to help players achieve a smooth, consistent bow response. With options for Violin & Viola and Cello & Bass, it offers dependable grip without making instrument care complicated.

There's no crap in our sap! 😎

Address

400 Pine Creek Court
Elkhart, IN
46516

Opening Hours

Monday 7am - 3:30pm
Tuesday 7am - 3:30pm
Wednesday 7am - 3:30pm
Thursday 7am - 3:30pm
Friday 7am - 3:30pm

Telephone

+15742956633

Website

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