09/02/2026
Today we’re excited to officially announce our new look for the next chapter. 🌾 Wild Carrot has always been evolving, slowly, shaped by the seasons, growing the way anything wild does. This new look draws from the same place that inspires everything we make: the Zumwalt Prairie, and the wild abundance of the mountains and rivers around it. You may have already spotted the new look on our website or at some of our wholesale partners, and we wanted you to hear the story straight from us.
We’re not rolling this out on a set schedule. Instead, we’re working through our current labels and boxes first, so through the end of 2026, you will see current and new packaging side by side. Tossing hundreds of thousands of dollars in usable materials isn’t sustainable, no matter how excited we are to share the new look.
If what you grab looks a little different from what you expected, nothing inside has changed. Same formula, same plants, same care, always. 🧡