01/07/2026
2025 stretched us in ways we didn’t expect.
Our first business venture — learning clothing, design, and branding from scratch. Then the 50% tariff announcement hit… and there were real moments we looked at each other like, are we really doing this?
But we kept going. We did five rounds of sampling because we refused to ship something that didn’t feel right.
And if I’m honest — it wasn’t just the business that stretched us. The Saed mission stretched our home too. To slow down. To regulate first. To choose our words more carefully. To actually live what we’re building — especially on the hard days.
We were genuinely encouraged by God’s kindness through it all — mentors showed up at the right time, friends and family who made the build feel lighter.
As we step into 2026, we’re excited again.
Saed is becoming what we hoped: Parent-Led Affirmations — babywear as the cue, rituals as the system — a simple reminder to speak life over our kids.
And… we’re taking our next big step: our Kickstarter is coming later this month.
If you’ve been watching the build… thank you. Truly.