Eden In Love Boutique

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POV: You 10 years ago. 😅In 2016, we flew six Eden in Love managers to LA for a leadership retreat, which included a surp...
08/24/2026

POV: You 10 years ago. 😅

In 2016, we flew six Eden in Love managers to LA for a leadership retreat, which included a surprise day trip to Disneyland! 🥹🙌

And somehow, our greatest takeaway that week came from… Big Thunder Mountain. 😂

We went on that ride SEVEN times, and with each ride we got better and better. Why? We started off nervous, hands on the bars, eyes shut. Then we started screaming with one arm off the bar. Next ride was eyes wide open, cheering… then BOTH HANDS OFF.

Until finally, we were PROS. 🙌😂

Laughing, posing, chee-hooing and getting the next riders pumped to ride the scariest parts eyes open and .

And somewhere along the way, became a literal thing for us.

A reminder to keep our hands up for one another as we rode into our busiest season — to be brave ourselves, but also to cheer on the person next to us until she was brave enough to put her hands up too.

Almost 10 years later, we found these photos in the archives of Red Rover (another So I Had An Idea moment) and 😭😭😭.

The matching black + white outfits. The Minnie ears. The jumping pics. SEVEN TIMES ON THUNDER MOUNTAIN.

But mostly, the reminder still hits: HANDS UP. 🙌 For yourself. For your people.

OMG, That’s soooo Eden.

A little life update... we’ve officially started a Substack!🤍For years we’ve shared little snippets on Instagram, but so...
08/13/2026

A little life update... we’ve officially started a Substack!🤍

For years we’ve shared little snippets on Instagram, but some stories deserve more than a caption.

So... we’re writing them.

The crazy business ideas.
The behind-the-scenes of Eden.
The Japan adventures.
The houses.
The books.
The wins.
The Ls.
The moments that completely changed our lives.

If you’ve ever wanted to know the stories behind everything we do, this is where you’ll find them.

Our first few articles are already live. And there’s so much more coming. 🤗

We’d love to have you follow along.

📖 thatssoeden.substack.com

We’re back from Fukuoka and this haul? She’s legit. 😅 Does anyone else’s Japan bags look like this? Peach scented, menth...
08/05/2026

We’re back from Fukuoka and this haul? She’s legit. 😅 Does anyone else’s Japan bags look like this? Peach scented, menthol-esque, choco mint everything and absolutely, adorably practical. OMG, that’s so Eden.


A little July recap from the Eden-verse. 👋🏻
07/31/2026

A little July recap from the Eden-verse. 👋🏻

If you’ve ever heard us say...“So... I have an idea...”..you already know how this goes. 😂One little idea usually turns ...
07/30/2026

If you’ve ever heard us say...

“So... I have an idea...”
..you already know how this goes. 😂

One little idea usually turns into twenty more.

Our website finally feels like us—a place where you can shop Eden, browse collabs, read our stories, dream about Japan, and see what we’re building next.

Take a peek and let us know your favorite part!

www.edeninlove.com✨

Some people journal, some people meditate. I apparently collect coffee photos... and a lot of random thoughts. 😂These ar...
07/24/2026

Some people journal, some people meditate. I apparently collect coffee photos... and a lot of random thoughts. 😂

These are the little notes that pop into my head between meetings, errands, Japan planning, family dinners, hair experiments and way too many coffee stops. No real theme. No deep meaning. Just a peek inside our Eden-verse, with a side of iced coffee, extra ice please.

07/21/2026

DID SOMEONE SAY BLACK FRIDAY??! 😏
You asked. You hoped.
You kept asking us in the DMs…

So here’s your first clue.

Our annual Eden Black Friday Sale is officially happening. ✨

This year, we’re doing things a little differently.

Think: Simply Home. One giant Eden weekend. And yes… Liv will be there too. 🥹

Behind the scenes, we’ve been secretly meeting every month, obsessing over every little detail from exclusive new merch to special surprises that we can’t wait to share.

Plan on…
✨ brand new collections
✨ a major reload of your Eden favorites
✨ the Black Fri-YAY buzz you know and love
✨ hosted by our friends at Simply Home

It’s the Black Friday event you’ve been waiting for… with a new home. We’re not ready to spill all the details yet. But trust us…
we’ve been working on this one for months.

Stay tuned. ❤️

COLLAB CLUB: EDEN x WATANABE FLORAL 🌹 Some collaborations just make sense.For 80 years, Watanabe Floral has been part of...
07/18/2026

COLLAB CLUB: EDEN x WATANABE FLORAL 🌹

Some collaborations just make sense.

For 80 years, Watanabe Floral has been part of Hawaiʻi’s biggest celebrations and sweetest everyday moments. From birthdays and graduations to weddings, anniversaries, and “just because” flowers, they’ve been bringing happiness across our islands since 1946.

So when they asked us to create a commemorative collection for their 80th anniversary, we couldn’t have been more honored. 🥰

Together we created a print inspired by the flowers, people, and Spirit of Aloha that have made Watanabe Floral such an incredible Hawaii business.

Now it’s time to celebrate!

📍Saturday, July 18

* Create your own bouquet at the Flower Bar
* One dozen medium (40cm) roses for $9.99
* Mix & Match 5 Anthuriums for $10
* Street Eats Food Truck
* Plus a few fun surprises throughout the day, especially for the first 200 guests!

They’ll also be launching their limited-edition Eden x Watanabe Floral 80th Anniversary Collection. And it’s soooooo cute. ☺️

Oh! If you’ve had your eye on any existing Eden in Love pieces at Watanabe Floral, this weekend is your time! All current Eden in Love merchandise will be 50% off (excluding the anniversary collection) and they have totes, snaps, lunch bags, bag straps and more. We loaded up too! 🤣

Congratulations to the entire Watanabe family on 80 incredible years of bringing happiness to Hawaii. We’re so grateful to celebrate this milestone with you. 🌺❤️

HOW DO YOU EDEN? ✨ I’ve been thinking, you know you’re in the Eden-Verse when you can immediately spot anything Eden in ...
07/15/2026

HOW DO YOU EDEN? ✨
I’ve been thinking, you know you’re in the Eden-Verse when you can immediately spot anything Eden in the wild.

Maybe it’s at Costco, or at the airport. Maybe it’s sitting next to you at a coffee shop or hanging off a shopping cart.

Watching Eden become part of someone’s everyday life has always been my favorite part of building this community.

A cooler bag packed with drinks for a post baseball game potluck. A tote that’s been stuffed with 100 yen hauls. A sakura hair clip that’s reached “I-wear-this-everyday” status. A waffle towel that you always grab when you’re at your MIL’s house.

These little Eden things quietly become part of people’s routines, vacations, grocery runs, school pickups and adventures around the world.

And honestly… that’s the Golden Era of Eden. ✨

Not having more stores. Not launching more products. Just knowing that after 20+ years, Eden is out there living full, happy lives alongside all of you.

I love that. ❤️ So… how do you Eden?
One ordinary day at a time.

07/07/2026

We are turning 80! 🎉
And we want you to come celebrate with us 👇🏻

🗓️ July 18th, Saturday, 9am-4pm
📍Nimitz showroom

There will be a food truck , a flower bar, discounts on roses and anthuriums, exclusive anniversary merchandise by , and sweet treats from ! 😍

We'd love to see you!

Address

1170 Auahi Street #120
Honolulu, HI
96814

Opening Hours

Monday 10am - 9pm
Tuesday 10am - 9pm
Wednesday 10am - 9pm
Thursday 10am - 9pm
Friday 10am - 9pm
Saturday 10am - 9pm
Sunday 10am - 6pm

Telephone

+18085911005

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