03/12/2026
Hi, I’m Stacey — the woman behind Sweetheart Boutique. ✨
By day I run a lingerie boutique built on confidence, inclusivity, and real conversations with women. By life, I’m the captain of my family’s little starship, constantly balancing business, kids, community, and whatever adventure we decide to chase next. One of my biggest goals is to grow Sweetheart into more than a shop — a resource hub and breast health center that truly serves the women in our community. I have absolutely no shame in my love for the b***s game — helping women feel comfortable, confident, and supported is kind of my thing. 😉
Outside the boutique, I’m happiest somewhere between the mountains and the ocean. I love nature, a little wild space, and the calm that somehow exists even when the ocean is chaotic. Although I own some of the cutest heels and purses, you’ll typically find me at the shop in a pair of ripped jeans, a concert tee, and some Chuck’s, and probably with coffee and/or dark chocolate nearby. What can I say, I am who I am! I have a hundred hobbies and creative rabbit holes I wander down — many of which could probably become businesses of their own someday. Designing the boutique has been one of the most fun, stressful, and creative things I’ve ever done. I love this place and continuing to grow in this space! . I love alllllll music, you really never know what you’re going to hear in here 🙃
Before all this, I spent nearly a little over 15 years behind a bar and working in restaurants, which probably explains why I love stories, conversations, and connecting with people. Even though I’m well into my 40s, mentally I still feel like I’m in my 20s — I’ve just officially retired doing back handsprings because I’m well aware my body is not still in its 20s. 😅
I’m pretty sure I’ve got three or four more careers left in me — and dozens more adventures and stories waiting to be written. I hope you decide to follow along and maybe even become part of them.
Welcome to our little corner of the world. 🤍