Shoes & Brews

06/23/2026

We could all take some notes from this guy

06/17/2026

Summer at S&B = Run Clubs, Community & Good Vibes ☀️🏃‍♂️🍻

Hey Crew,

Summer is officially here, and honestly… this is our favorite time of year at Shoes & Brews.

Longer days, warmer evenings, patio beers, and lots of opportunities to move your body with some really great people. If you’ve been meaning to join us for a run, this is your sign.

SUMMER RUN CLUB SCHEDULE

Monday Nights – Youth Run Club

5:30 PM @ Shoes & Brews

Our Youth Run Club is back for the summer and we couldn’t be more excited.

Led by our in-store coach guru Allison Howlett, this is a fun, welcoming program for kids of all abilities as we build toward the Sunrise Stampede later this summer.

Expect:
• Running games
• Skill building
• Confidence building
• Lots of fun for kids (and parents too)

⸻

Thursday Nights – The OG S&B Run Club

6:00 PM @ Shoes & Brews

This is the heartbeat of Shoes & Brews.

Every Thursday we gather for our biggest community event of the week. Whether you run 2 miles or 12, walk, jog, or just come for the post-run beer — you belong here.

Expect:
• Multiple distance options
• All paces welcome
• Demo shoes + giveaways
• Cold drinks afterward
• The best community around
And Food Trucks each week!

Seriously — Thursday nights are just FUN.

⸻

Looking for a Fun Race This Weekend?

THIS SATURDAY ☀️

If you’re looking for something really fun and different to do this weekend, Summer Vibes Rally in Lyons is the place to be.

Ride gravel or road bikes, take on a trail run race solo or as a relay team, or just come for the after party.

We’re talking:

• Great live rock bands
• HUGE lounge pools
• Cold drinks
• Riverside summer vibes

Grab your crew and make a day of it. We will be out there running and drinking!

👉 Sign up here:
summervibesrally.com

⸻

Summer is packed with fun around here, and we’re so glad to spend it with this community.

See you out there.

Run Wild,
Ashlee + The Crew
Shoes & Brews

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06/09/2026

Hey friends! A quick peek at what we've got on deck this week and next. Come out, bring your people, and let's have some fun.

📅 Thursday, June 11 · 6:00 PM
S&B Run Club + Sustainable Grounds Coffee + Gait Analysis

Run Club is back this Thursday! Kent from Sustainable Grounds Coffee will be there, and local app developer Colin Rooney is bringing his gait analysis video app — a great chance to see your stride on screen and learn about your form.

📅 Saturday, June 13 · 5:30 PM
Blues and Brews with Matthew Popkin
Grab a drink and enjoy a laid-back evening of live piano music. See you there!

📅 Thursday, June 18 · 6:00 PM
S&B Run Club + Sam & Sam Food Trucks
Run with us, then dig into some great food from Sam & Sam Food Trucks. Best way to end a Thursday.

📅 Mondays · 5:15 PM warm-up, 5:30 PM run
🦊 Youth Run Club — All Summer Long!
10 weeks of fun runs for all youth, ending with the Sunrise Stampede 5K or Mile on 8/9. Learn more at shoesbrews.com/youth-run-club-summers or email [email protected].

See you out there! 🙌 — The Shoes & Brews Crew

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05/31/2026

Youth Run Club Starts Monday,
June 1st!

Let's Run Into Summer!

Hey Crew,

School is out and summer is here, and that means it's time for one of our favorite programs of the year...

**Youth Run Club kicks off Monday, June 1st!**

Whether your kid is already running races or just looking for a fun way to stay active this summer, Youth Run Club is all about movement, confidence, friendships, and having a blast outside.

Led by our very own in-store coach guru, Allison Howlett, this program is designed to meet kids where they are and help them build fitness, friendships, and a love for running.

What to Expect

• Weekly coach led group runs and workouts
• Fun games and activities
• Running form and skill development
• Confidence building and goal setting
• A welcoming environment for all abilities
• Lots of high-fives and summer fun

Program Details - FREE

📅 Every Monday, Starting June 1st
⏰ 5:30 PM
📍 Shoes & Brews

We'll meet every Monday evening throughout the summer as we build toward the Sunrise Stampede, giving kids a fun goal to work toward while enjoying an active summer.

And the best part? It's not just for the kids. Parents are encouraged to join us, run, walk, hang out, and be part of the community as well.

If you've been thinking about getting your child involved, don't wait. Summer always flies by, and this is one of the best ways to keep kids moving, learning, and having fun with friends.

Don't miss out on the fun.

No need to register, just show up any Monday all summer long!

See you Monday,

Ashlee, Allison & The Shoes & Brews Crew

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05/19/2026

Shoes & Brews is stoked to return to the in Lyons, CO on 6/20!

Last year's event was a TON of fun and a refreshing change from any other event out there.

It has 4 awesome trail running races and a huge party with lounge pools, rock bands, and camping.

The fest kicks off summer and you can run a 5mi Trail Run, the Altra Trail Run Relay, Trail Dog 5mi Run, and our favorite - the BEER RELAY.

If you're a gravel bike rider, there's also a Run/Bike combo.
Pink Fuzz is headlining the concert and there's even onsite car, tent, and RV camping.

It's the summer running event everyone will be talking about and you don't want to miss it!

Want to join us? Use the code: S&B10 for 10% (discount expires 6/1) and sign up at summervibesrally.com (http://www.summervibesrally.com)

Want to learn more, come meet the race director at this week's Run Club on Thursday 5/21. We kick off the run at 6 PM, but hang out and learn more about the race, ask questions, sign-up and maybe win some goodies!

Cheers
Ashlee

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05/10/2026

Trivia Night is Back 🎤 Grab Your Team for 5/22!

Hey Crew,

We’ve got a fun one coming up…

Trivia Night with Roger is back — and it’s shaping up to be a great night of laughs, friendly competition, and a few “wait… I knew that” moments 😄

🧠 TRIVIA NIGHT WITH ROGER

📅 Friday, May 22
⏰ 6:30 PM – 8:30 PM
📍 Shoes & Brews
63 S. Pratt Parkway Unit B
Longmont, CO 80501

Join us for a night of brain-teasing fun!

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👥 TEAM DETAILS

• Teams of 2–4 people
• $20 per team
• Includes 2 drinks to keep the ideas flowing
• Compete for prizes + bragging rights

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⚡ DON’T WAIT

Spots are limited and these nights tend to fill up quickly.

👉 **Grab your team and lock in your spot**
[REGISTER YOUR TEAM HERE (https://www.shoesbrews.com/product/trivia-shoes-brews-friday-may-22nd-2026/U5R2X5RMMSINZ2HRFXAI5PLG?cp=true&sa=false&sbp=false&q=true) ]

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Whether you’re coming to win or just coming for the vibes, it’s going to be a really fun night.

See you there,
Ashlee + The Crew
Shoes & Brews 🍻

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05/08/2026

CollaBEERation 2026.you were good. We could create reels all day with the race photos.

05/08/2026

CollaBEERation 2026 you were awesome. Thanks for everyone who made it special.

05/01/2026

Tomorrow = Sunshine, Running & Beer 🍻🏃‍♂️

Hey Crew,

If you’ve been waiting for a sign… this is it.

**Tomorrow is CollaBEERation 5K & Brew Fest**
and it’s shaping up to be an absolutely perfect day.
☀️ Sunny
🌡️ Around 70
🍻 Good vibes all day

🏃 STILL TIME TO JOIN
Yes — you can still get in on the fun.
**Race Day Registration opens at 8:45 AM** or you can still drop a registration in online to keep race day quicker. Link below.
• Bring a friend
• Text your crew
• Show up and sign up

🏁 RACE DETAILS
• 10:00 AM – A Wave
• 10:30 AM – B Wave
Run it fast, run it easy, or just come for the vibes.

🍻 THE REAL FUN
Once you finish (or even if you don’t run):
• Brew fest rolling all afternoon
• Live music
• Giveaways
• Community hanging out
No ticket needed to come hang — just show up and be part of it.

🎯 FINAL WORD
This is one of our favorite days of the year.
Running, beer, music, sunshine, and a whole lot of good people all in one place.
Come be part of it.

See you tomorrow,
Ashlee + The Crew
Shoes & Brews

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04/22/2026

Hey Crew,

Spring is rolling and we’ve got a BIG couple of weeks ahead.

Let’s get right into it:

Thursday Night Run Club (aka the best night of the week)

We’re back at it this Thursday — all paces, all faces, always a good time.

And this week…

JJ’s Buns & Drums is BACK serving up the good foods!

If you’ve been before, you already know.
If you haven’t — get ready.

Miles. Energy. Smiles.
It’s the kind of night that makes you remember why you show up.

Run starts at 6 PM — come early, stay late.
Every week, same time, all year long!

BodySpark (Schedule Change This Week)

We’re moving our FREE BodySpark class to:

📅 Friday morning
⏰ 9:30 AM
📍 Shoes & Brews

Come move your body with us — a great mix of strength + cardio, built for all fitness levels.

Show up, sweat a little, feel a lot better.

COLLABEERATION 5K & BREW FEST – MAY 2 (Next Weekend)

COLLABEERATION 5K & BREW FEST – MAY 2

Alright… now we’re getting close.

Like… **really close.**

And here’s the deal —
we’ve got everything ready to go…

• 🎩 Race hats are arriving
• 🍻 Beers are locked in from a **serious brewery lineup**
• 🎶 Music is ready
• 🏁 Chip-timed race is set
• 🎁 Giveaways are lined up

**Now we need YOU.**

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🎉 BONUS (BECAUSE WHY NOT)

Already signed up? Thinking about it? Here’s a little extra push:

Everyone who is registered (or registers now) gets:

🍺 **A free Run Club beer**
– Use anytime after CollaBEERation through the summer

🛍️ **One-time 25% OFF**
– Valid on anything in our **sale racks or shoes**
– Use anytime now through summer

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⚡ YOU ASKED FOR THIS… IT’S HERE

This is the event everyone talks about, asks for, and brings their friends to.

So now’s the time:

👉 **Get yourself signed up**
👉 **Grab your crew**
👉 **Send the link out**

And don’t forget —
you can actually **earn some money back** by getting your friends to sign up too 👀

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🎯 FINAL PUSH

This is one of the best days we put on all year.

All we’re missing is the people.

Let’s show up big, bring the energy, and make it what it’s meant to be.

👉 [REGISTER HERE]

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See you Thursday.
See you Friday.
See you May 2.

Let’s make it a big one.

Run Wild,
Ashlee + The Crew
Shoes & Brews

Click here for an update from Shoes & Brews!