Fontana Sports Specialties

Fontana Sports Specialties Providing Wisconsin with the best in outdoor apparel, footwear & equipment since 1949.
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We're a local, third generation, woman-owned, family business & we look forward to working with you! Madison’s locally owned outdoor lifestyle shop established on family values, a deep respect for nature and a passion for outdoor pursuits.

06/04/2026

Fresh arrivals are here! ☀️

New Life Is Good tees are in stock at Fontana Sports 📍

Stop in and check out the latest styles before they’re gone! 😁

06/03/2026

🏕️ Adventure starts with the right gear! Make every campsite feel like home with premium outdoor camping furniture from Fontana Sports.

Whether you’re heading to the campground, the lake, or the backcountry, camp in comfort and style! 🌲🔥

Visit Fontana Sports today and gear up for your next adventure!

Join us every Wednesday through October in making a difference for our community while getting outdoors! 🏃🏻‍♀️ Find more...
06/03/2026

Join us every Wednesday through October in making a difference for our community while getting outdoors! 🏃🏻‍♀️ Find more event info on our page. See you tonight! ✨

06/02/2026

Did you have a good experience shopping at our store? 😊 We appreciate if you leave a Google Review and show support for our local business! ❤️📲

06/01/2026

Because “doing nothing” is an outdoor activity too!!! 🌲😎

Swing by Fontana Sports and get your hammock gear for the warm weather.

05/31/2026

Still rain in the forecast? Bring it on. 🌧️

The Patagonia Torrentshell 3L Rain Jacket delivers lightweight, dependable waterproof protection for every adventure. Available now at Fontana Sports. 📍

05/28/2026

For the dads who taught us how to cast a line, hit the trail, and embrace the outdoors — this one’s for you. 🌲🎣⛰️

Get ahead of the shopping and celebrate Father’s Day at Fontana Sports!

Join us again tomorrow, Wednesday, May 27th at 5:30 PM for our $5 5K supporting Tri 4 Schools this week. Thank you to Ic...
05/27/2026

Join us again tomorrow, Wednesday, May 27th at 5:30 PM for our $5 5K supporting Tri 4 Schools this week. Thank you to Ice Age Trail Alliance for joining us last week! Making a difference in our community one run at a time! 🏃🏻‍♀️

05/26/2026

Meet your go-to summer staples ☀️🌿

New arrivals from Toad & Co are here at Fontana Sports 😊

✔️ Effortless style
✔️ Adventure-ready comfort
✔️ Sustainably made by a California-based brand committed to high environmental standards

Stop in and find your new favorite summer fit 🌼

05/25/2026

Hop on the newest summer trend…Hacky Sacks! ☀️ After numerous phone calls, we’ve finally got them in. 😎📞 Pick up a hacky sack at Fontana Sports today for just $8. 🙌
statestreet

Address

216 North Henry Street
Madison, WI
53703

Opening Hours

Monday 10am - 7pm
Tuesday 10am - 7pm
Wednesday 10am - 7pm
Thursday 10am - 7pm
Friday 10am - 7pm
Saturday 10am - 7pm
Sunday 11am - 6pm

Telephone

+16082575043

Website

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