Tara LaTour

Tara LaTour Tara LaTour & Rose+Williams by Tara LaTour
Bridal for the Cool Girls. who wears us. Cool Girls, that’s who. The girls who aren’t afraid to take risks.

The ones who still believe in fairy tales— but, like the real ones. Cool Girls are independent. They write their own story. And they aren’t a damsel in distress or a princess in the castle. Our Cool Girl is the hero. And with each new experience, she learns; she grows— creating a life that’s as distinct as she is. Because, Cool Girls are cool, no matter what happens. And we think that’s beautiful.

Our 2023 collection was inspired by Dolly Parton and her song “Wildflowers” which the collection is named after. We are ...
08/25/2026

Our 2023 collection was inspired by Dolly Parton and her song “Wildflowers” which the collection is named after. We are always inspired by strong and impactful women, and Dolly Parton was the best of us. She inspired us by her incredible kindness, generosity, and her absolute dedication to never being anyone but herself. She was a national treasure and the light she brought to the world will last for generations. WE LOVE YOU DOLLY!!!!

Cecilia details 👌🏼Tara LaTour || Cecilia || The Matilda Effect
08/18/2026

Cecilia details 👌🏼

Tara LaTour || Cecilia || The Matilda Effect

The dress we can’t stop thinking about…Tara LaTour || Hedy || The Matilda Effect
08/11/2026

The dress we can’t stop thinking about…

Tara LaTour || Hedy || The Matilda Effect

Zelda girl 🤩Zelda || Tara LaTour || The Matilda Effect
07/28/2026

Zelda girl 🤩

Zelda || Tara LaTour || The Matilda Effect

The soft and delicate draping in silk tulle on Cecilia 🤌Tara LaTour || The Matilda Effect || Cecilia
07/13/2026

The soft and delicate draping in silk tulle on Cecilia 🤌

Tara LaTour || The Matilda Effect || Cecilia

Our current obsession and ultimate muse ✨ Matilda ✨
07/06/2026

Our current obsession and ultimate muse ✨ Matilda ✨

The pure magic of Matilda that emulates boldness and femininity ✨
06/30/2026

The pure magic of Matilda that emulates boldness and femininity ✨

You never forget a classic. Tara LaTour || Phillips
06/17/2026

You never forget a classic.

Tara LaTour || Phillips

Martinez • named after Dr. Kathleen Martinez- a archaeologist, researcher, and trailblazer whose dedication to discovery...
06/12/2026

Martinez • named after Dr. Kathleen Martinez- a archaeologist, researcher, and trailblazer whose dedication to discovery continues to expand our understanding of ancient history •

Tara LaTour || Martinez || The Matilda Effect

REAL BRIDE • looking like an absolute QUEEN in her Flora gown 🌸🌼To all of our Tara LaTour brides • we’d LOVE nothing mor...
06/06/2026

REAL BRIDE • looking like an absolute QUEEN in her Flora gown 🌸🌼

To all of our Tara LaTour brides • we’d LOVE nothing more than to see your wedding photos! Be sure to tag us so we can see how stunning you look!! 😊

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Minneapolis, MN

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