Jaffi's

Jaffi's Voted BEST of Jax, Jaffi's offers the best of each season in clothing, shoes, jewelry & accessories

08/31/2026

“The way I see it, if you want the rainbow, you gotta put up with the rain!” - Dolly Parton

Leave it to Dolly to make resilience sound so simple.

Not every day feels like a ray of sunshine. There are setbacks, disappointments, and days that don’t go according to plan.

Sometimes you just have to grab the umbrella and know the rain will pass & something beautiful is waiting on the other side. 🤍

Thanks for reminding us to always look for the rainbows, Dolly. 🌈✨

Ideal Sunday morning: coffee in hand ☕️ cute outfit on 🧥 hanging with the girls 👯‍♀️
08/30/2026

Ideal Sunday morning: coffee in hand ☕️ cute outfit on 🧥 hanging with the girls 👯‍♀️

As seasons change, so can we 🍂✨Our latest blog, The Intentional Closet Edit, is all about slowing down, appreciating wha...
08/29/2026

As seasons change, so can we 🍂✨

Our latest blog, The Intentional Closet Edit, is all about slowing down, appreciating what we already love, and making room only for the pieces that truly belong.

Read the full blog + get inspired with 5 looks worth making room in your closet for at jaffis.com 🛍️✨

As the new season comes, we’re adding in looks that are worth making room for - versatile, wear-on-repeat pieces that make getting dressed a little easier ✨

Em’s go-tos for the perfect all black look 🖤

Everyone needs a good flowy dress in their closet, this one transitions perfectly through the seasons 🍂

A classic combo that will never go out of style: satin & lace 🤎

Comfy & cute, every closet should have a staple lounge set 🧸

A classic pair of denim goes a long way.👖 Dress them up, dress them down, this dark wash is super versatile!

Read the full blog & shop Em’s top 5 fall fits at jaffis.com - link in bio 💗

08/26/2026

Retail Therapy Hapoy Hour 🥳🍾🥂🛍️✨

08/26/2026

Our ✨TOP TEN ✨new arrivals this week! Tune in tonight at 6:30PM for Retail Therapy Happy Hour LIVE to see allllll the new arrivals 🩷🥂

08/25/2026

We’re pretending that it’s already flannel season over here 🤭🍂🧸☁️ Happy Try On Tuesday featuring our new fave tops from perfectwhitetee ✨

08/24/2026

It’s a new week, so that means new styles are here! ✨ Shop these favorites + more now 💕

08/24/2026

INTENTION + ATTENTION + REPETITION = MANIFESTATION

I love this idea from Cassandra Vieten on the Mel Robbins podcast.

Intention: Get clear about what you want and where you want to go.

Attention: Give it your focus on purpose, every day.

Repetition: Keep showing up for it.

It’s easy to have a goal. But real change happens when we give our goals attention and action consistently.

So, this week… set the intention, give it your attention, and keep repeating✨

Happy 💗

08/23/2026

It’s time for another ✨Sister Sunday✨!

We’ve had a busy, but fun week & we’re ready for what the next couple weeks have in store for us!

Plus, we’re gearing up for fall with new styles that are lightweight but still fit the fall mood, perfect for these Florida fall days! 🍂✨

Stop in & say hi this week, we love to see you all! 💕

Address

200 1st Street
Neptune Beach, FL
32266

Opening Hours

Monday 10am - 6pm
Tuesday 10am - 6pm
Wednesday 10am - 6pm
Thursday 10am - 6pm
Friday 10am - 6pm
Saturday 10am - 6pm
Sunday 11am - 5pm

Telephone

+19042494030

Website

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