Fluke Apparel Company

Fluke Apparel Company Proudly based in Neptune, NJ & inspired by the Jersey Shore, Fluke fuses the best of golf, surf, & coastal living into everyday wear.
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Designed for those who live for sunshine, salt air, & adventure. Explore men’s, women’s, & kids’ lifestyle apparel!

☀️ Sun protection for the whole crew.Whether it’s beach days, boat rides, fishing trips, or afternoons on the water, our...
06/17/2026

☀️ Sun protection for the whole crew.

Whether it’s beach days, boat rides, fishing trips, or afternoons on the water, our UPF 50+ Sun Hoodies and Sun Shirts help keep the family covered and comfortable all summer long.

The days are longer. The water’s warmer. Summer is here. ☀️Built for long days on the beach, on the boat, and everywhere...
06/16/2026

The days are longer. The water’s warmer. Summer is here. ☀️

Built for long days on the beach, on the boat, and everywhere in between.

✔️ UPF 50+ Sun Protection
✔️ Lightweight & Breathable
✔️ Moisture Wicking
✔️ Made for the Coast

Two fluke. One trip. 🤝This is what summer looks like.Drop a 🎣 if you’d rather be on the water today.📸: Kyle Walker with ...
06/15/2026

Two fluke. One trip. 🤝

This is what summer looks like.

Drop a 🎣 if you’d rather be on the water today.

📸: Kyle Walker with the great shot!

☀️ Something new is coming.Introducing a first look at The Navesink Polo, part of our upcoming Summer Performance Collec...
06/10/2026

☀️ Something new is coming.

Introducing a first look at The Navesink Polo, part of our upcoming Summer Performance Collection.

Inspired by some of our favorite courses and coastal towns here in New Jersey, this collection was built for long days under the sun—from the first tee to the last cast.

✔️ UPF 30+ Sun Protection

✔️ Lightweight Performance Fabric

✔️ Stretch Comfort

Presale is coming soon.

Want first access? Send us a DM with POLO and we’ll add you to the list. 🎣

06/10/2026

Salt air. Sunshine. Long days outside.

The kind of gear you throw on in the morning and never think about again.

Just how it should be.

🌊☀️

Built for long summer days.From early tee times to late sunsets on the shore, comfort matters.Lightweight. Easy wearing....
06/08/2026

Built for long summer days.

From early tee times to late sunsets on the shore, comfort matters.

Lightweight. Easy wearing. Made for the coastal lifestyle.

🌊 Jersey Shore
⛳ Coastal Performance

Summer essentials, dialed in.Our best-selling performance rope hat is built for long days in the sun with a lightweight,...
06/03/2026

Summer essentials, dialed in.

Our best-selling performance rope hat is built for long days in the sun with a lightweight, water-resistant design and laser-perforated ventilation to keep you comfortable from the first cast to the last tee time.

One hat. Endless summer.

Not a bad day at the office. ☀️🎣From sunrise runs to stories worth telling, our ambassadors continue to remind us what t...
06/01/2026

Not a bad day at the office. ☀️🎣

From sunrise runs to stories worth telling, our ambassadors continue to remind us what this brand is all about.

Huge shoutout to for this incredible mahi and for being part of the Fluke family.

Wherever the water takes you, bring Fluke along for the ride.

A big congratulations to for winning this round of our Fluke Ambassador Content Contest and earning $50 in Fluke store ...
05/29/2026

A big congratulations to for winning this round of our Fluke Ambassador Content Contest and earning $50 in Fluke store credit!

This photo captures exactly what Fluke is all about—long days on the water, chasing fish, and making the most of every moment outdoors.

To all of our ambassadors: thank you. Every post, photo, story share, tag, and word-of-mouth recommendation helps us continue growing this brand. Fluke wouldn’t be where it is today without this community behind it.

We’ve got some exciting things on the horizon, including new polos, restocks of favorites, fresh graphic tees, and new sun gear coming soon.

Interested in becoming a Fluke Ambassador? Head to our website and apply. We’d love to have you along for the ride. 🤙🏻

Memorial Day passed. Now it’s officially summer at the shore.Saltwater, long days, late sunsets, and living outside when...
05/27/2026

Memorial Day passed.

Now it’s officially summer at the shore.

Saltwater, long days, late sunsets, and living outside whenever you can. 🤙🏻

Address

128 Clinton Place
Neptune City, NJ
07753

Telephone

+17329620039

Website

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