Elena Zlokazova

Elena Zlokazova Elena Zlokazova. Russian fashion designer, artist. Founder designer's clothes by Elena Zlokazova. Официальная группа дизайнера одежды Злоказовой Елены.

Gucci has always spoken through flowers. From the iconic Flora motif created for Grace Kelly in the 1960s to the romanti...
05/26/2026

Gucci has always spoken through flowers. From the iconic Flora motif created for Grace Kelly in the 1960s to the romantic chaos woven into today’s collections, flowers for are never just decoration. They are emotion, instinct, memory, and transformation.

In this illustration, I wanted to take Demna’s idea of movement and turn it into an explosion of color and flower buds. The oversized denim jeans dissolve into the floral world, merging with the blooming energy around them. Everything moves together: texture, silhouette, color, emotion.

For me, fashion illustration is not about repeating a look. It is about translating its atmosphere into another visual language.

Model:



Illustration by

Flora has always been part of Gucci’s language.Created in 1966 for Grace Kelly, the iconic silk scarf designed by Vittor...
05/25/2026

Flora has always been part of Gucci’s language.

Created in 1966 for Grace Kelly, the iconic silk scarf designed by Vittorio Accornero bloomed with flowers, berries, butterflies and tiny creatures, turning fashion into a kind of botanical storytelling.

Decades later, still returns to Flora as one of its most enduring house codes, reimagining romance through color, ornament and emotion.

I kept thinking about that heritage while drawing these shoes from the latest Guccicore collection ✨

Fashion illustrator • couture & runway sketching • collaborations & commissions open

Another illustration from the  New York show. There’s something cinematic in the way .corn moves through the silhouette,...
05/22/2026

Another illustration from the New York show.



There’s something cinematic in the way .corn moves through the silhouette, like a scene slowed down just enough to notice every gesture, every line, every pause.

I wanted the illustration to capture not only the garment, but the atmosphere around it - the feeling of motion resisting gravity.

The extended movement in the drawing continues the language of the collection presentation itself, inspired by the charcoal works of William Kentridge — figures in tailored clothing suspended somewhere between falling and floating.

That tension between elegance and collapse became the emotional starting point for this piece.

Louis Vuitton Cruise 2027 Louis Vuitton  Cruise 2027 draws inspiration from Keith Haring  and his iconic dancing figures...
05/21/2026

Louis Vuitton Cruise 2027



Louis Vuitton Cruise 2027 draws inspiration from Keith Haring and his iconic dancing figures, transforming the energy of 1980s New York street culture into luxury fashion.

The collaboration references a real hand-painted Louis Vuitton trunk created by Haring in 1984, once considered a radical meeting point between graffiti art and French couture heritage.

Haring’s instantly recognizable figures were chosen for their sense of movement, freedom, and human connection, echoing the collection’s theme of travel through art, culture, and time.

Continuing my series of illustrations inspired by the new  collection.In this collection, movement feels suspended — alm...
05/19/2026

Continuing my series of illustrations inspired by the new collection.

In this collection, movement feels suspended — almost weightless. The slow dance reads less as control and more as surrender, as if the body stops resisting gravity and allows itself to fall, gently, consciously.

It’s not about losing balance, but about trusting the act of falling. There’s a quiet beauty in that shift: when the gesture no longer reaches upward to perform, but moves downward — into sensation, vulnerability, and an inner stillness.

In my illustrations, I try to capture this exact state — when the line no longer holds the form, but follows it, as if drifting with the body through this slow descent.

Because sometimes, falling is the most honest form of movement.

Fashion illustrator • couture & runway sketching • collaborations & commissions open

One more look from the latest Cruise Collection by  As always with Dior, there is a quiet but powerful presence of flowe...
05/18/2026

One more look from the latest Cruise Collection by

As always with Dior, there is a quiet but powerful presence of flowers. Not just as decoration, but as a language. Since Christian Dior created the house, flowers have been at its heart — he designed as if composing a garden, shaping silhouettes like petals and building entire collections around the poetry of bloom.

In my sketch, flowers take over the space almost instinctively — growing, surrounding, becoming part of the silhouette itself. Not an addition, but a continuation of that Dior language… where fashion doesn’t just exist, it blossoms.

Fashion illustrator • couture & runway sketching • collaborations & commissions open

Gucci, New York. Yesterday.This collection feels like a quiet tension between control and release — something almost cin...
05/18/2026

Gucci, New York. Yesterday.

This collection feels like a quiet tension between control and release — something almost cinematic in the way silhouettes move, as if time itself resists them.

Under the direction of , shifts into a new psychological space. The name of the collection echoes this duality — a study of presence and delay, of being seen and being held back. It’s not about nostalgia or futurism, but about suspension — a moment stretched just before impact.

The slow, almost weightless dancing in the campaign becomes a language of its own. Bodies don’t perform — they drift. Movements are intentional yet restrained, like emotions filtered through glass. It creates distance, but also intimacy. You don’t watch the clothes — you feel them unfolding.

Continuing my dialogue with  through the new Cruise collection.Each look feels like a study of strength in softness — so...
05/16/2026

Continuing my dialogue with through the new Cruise collection.

Each look feels like a study of strength in softness — something I instinctively translate through line, texture, and movement.

In my work, I’m not documenting the garment, but extending its presence beyond the runway — into something more intimate, more lasting.

Cruise, to me, is freedom. And illustration is where that freedom takes form.

San Francisco–based
Luxury Fashion Illustrator

I notice beauty everywhere.In small details, in light, in gestures people don’t notice.And I try to carry it into my wor...
05/15/2026

I notice beauty everywhere.

In small details, in light, in gestures people don’t notice.

And I try to carry it into my work — not to decorate it, but to share it.

For me, drawing is not about forcing inspiration.
It’s about staying in contact with what I already see.

Some days it becomes a finished piece.
Some days it’s just a line, a note, a fragment.

But every time, it keeps me close to the world.

And I think this is what keeps an artist alive:
not perfection, but attention.

Interpreting the energy of Alexander McQueen through movement, texture, and instinct.For me, illustration is where coutu...
05/14/2026

Interpreting the energy of Alexander McQueen through movement, texture, and instinct.
For me, illustration is where couture starts to breathe again — beyond the runway, into feeling.

San Francisco–based artist working with fashion houses and private clients.

Creating visual narratives for brands defined by taste, vision, and emotional precision.

Address

New York, NY

Alerts

Be the first to know and let us send you an email when Elena Zlokazova posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Share