08/20/2026
We’re proud to share that Marquee Brands has entered into an agreement to acquire Roots, the Canadian heritage outdoor and lifestyle brand.
Founded in Canada more than five decades ago, Roots has built an enduring connection with consumers through its distinctive approach to comfort, quality, craftsmanship and the outdoors.
As part of this next chapter, Marquee Brands has strategically partnered with JM&A Design and Development Inc., led by renowned Canadian retail leaders Joseph Mimran and Frank Rocchetti, who will serve as Roots’ core operating partner and continue to lead the business from Canada.
Together, we look forward to building on Roots’ strong Canadian foundation, bringing the brand to more consumers around the world and unlocking new opportunities across categories and markets while preserving what has made Roots distinctive for generations.