Novel Optical

Novel Optical Creative Eyewear in Midtown OKC
Wed-Sat 11-6
👓 Unique Frames
║Woman Owned
║Everyone Welcome -- Let's tell your story!

We realized that this is the #1 question we get about Novel.... How does it work?We hope this demystifies the process a...
06/06/2026

We realized that this is the #1 question we get about Novel.... How does it work?

We hope this demystifies the process a bit! We realize that being an independent optical without an eye doctor on site is a different experience for a lot of people!

You're in luck though, because we love making things as simple and easy for you as possible.

Have questions that we didn't cover here? Drop them below or shoot us a message!

We are loving the icy blue colorway trend. As we embrace summer, icy blue is so fresh and cooling when paired with white...
06/04/2026

We are loving the icy blue colorway trend. As we embrace summer, icy blue is so fresh and cooling when paired with white, butter yellow, navy, burgundy and even lilac!

Our Marylin is *the* sweetest cateye example of this.

Come see us if you like to play with colors and textures or it's time for something fresh!

I hope you get inspired today~~ drop a comment or photo with your favorite color of the moment!

Artwork by Alexandru Scurtu

The right frames can express so much about how you see the world and yourself( Matte baby pink Zayda from )
05/30/2026

The right frames can express so much about how you see the world and yourself

( Matte baby pink Zayda from )

05/29/2026

If you missed out on the sourdough class last time, this is your chance!

Join us and More Than A Mom June 27th 3-5 for your very own learning sesh on all things sourdough. Link to signup in the comments!

PS-- How cute is the shop looking?? You know me, I'm always moving things around to keep it fresh.

The sun's out, it's a beautiful day, I'd love for you to come see me! 🌞

05/22/2026

Looking for more ways to add ✨️whimsy✨️ to your life?

Eyewear is one area that is often *severely* lacking in simple joy

Reasons to embrace ✨️whimsical glasses & sunglasses

🌼They're on your face every day-- you should have options that make you happy
🍩Easy daily reminder that you are actually magical and deserve wonderful things
🍊Your 9 year old self will LOVE them

Look who popped up in Midtown for today! 🤩 Request your very own custom poem(s) from a local artist. Ours touched our he...
05/16/2026

Look who popped up in Midtown for today! 🤩

Request your very own custom poem(s) from a local artist. Ours touched our heart-- she gets us. 🥲 (see photo 3)

You've heard about indie bands and indie bookstores... but what about OKC's newest indie optical shop?Located in Midtown...
05/14/2026

You've heard about indie bands and indie bookstores... but what about OKC's newest indie optical shop?

Located in Midtown OKC, Owner Molly brings more than 20 years of industry experience and a belief that eyewear should feel just as creative and personal as the people wearing it.

Together, Molly and her husband Ken founded Novel Optical to introduce Oklahoma to independently crafted frame brands made with ethical, sustainable practices and high-quality materials designed to last for years and years.

Whether you’re needing prescription lenses or simply want frames that reflect your personal style, was created to be a calm, approachable space where people can ask questions, explore new looks, and feel at ease throughout the process.

🔗noveloptical.com
📍1006 N Hudson Ave #101, Oklahoma City, OK 73102
⏰Wednesday-Saturday 11 AM-6 PM

For creatives, independent minds, local and small business enthusiasts as well as anyone who enjoys a cozy space and friendly treatment! 😊

Our Little Free Library is officially installed!! Books for all ages, beginning to advanced readers. Feel free to take o...
05/08/2026

Our Little Free Library is officially installed!!

Books for all ages, beginning to advanced readers. Feel free to take one or leave one!

98% of people in communities say that having a Little Free Library makes their neighborhood friendlier.

We love being a part of Midtown OKC , and hope to continue to add joy, accessibility for all and community in small ways.

A big thank you to all who donated books to make this possible! 🥰

05/07/2026

Introducing American Optical!

Beyond classic, worn by US presidents as well as pilots, astronauts and more.

Made in the USA since 1833, AO understands the value of excellent craftsmanship that is accessible.

At Novel Optical now, Wed-Sat 11-6!

New arrivals in the shop have us absolutely giddy!!! The Raoul and Snake Eyes are beyond incredible frames from 😍Must b...
05/02/2026

New arrivals in the shop have us absolutely giddy!!! The Raoul and Snake Eyes are beyond incredible frames from 😍

Must be seen (& tried on) to be believed!

Come see us Wed-Sat 11-6 and find a piece that is uniquely you.

Just bring your Rx with you if you want prescription- otherwise, these are ready to wear as-is!

((Some say these sunglasses not only make you instantly cooler, but allow you to see into the future and the bottom of the Mariana Trench. 😎 ))

Address

1006 N. Hudson Avenue Suite 101
Oklahoma City, OK
73102

Opening Hours

Wednesday 11am - 6pm
Thursday 11am - 6pm
Friday 11am - 6pm
Saturday 11am - 6pm

Telephone

+14055432282

Website

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