Mindy's Backroad Boutique

06/24/2026

🧺✨ HAVE YOU TRIED ReSCENTit YET? ✨🧺

If you've been curious about all the buzz surrounding our ReSCENTit Laundry Kits, now is the perfect time to give them a try!

We're working hard to keep these customer favorites stocked right here in the boutique so you can stop in whenever you need a starter kit, refills, or an extra bottle of your favorite scent. 💕

Customers love that they're easy to use, smell amazing, and help eliminate unnecessary chemicals from their laundry routine. Once you try them, you'll understand why so many people keep coming back for refills! 🙌

Whether you're ready to make the switch or you're already a ReSCENTit fan, we'd love to see you in the shop!

Come grab your laundry essentials, browse all the new arrivals, check out the latest Judy Blues, jewelry, gifts, and everything else we've been bringing in lately. 🛍️✨

📍 Mindy's Backroad Boutique
📍 Oxford, Iowa

🕒 Store Hours:
Thursday: 12-5
Friday: 12-5
Saturday: 10-2

📱 Shop anytime in the app:
https://mindysbackroadboutique.commentsold.com/products/rescent-it-laundry-washer-sheets
💬 Have you tried ReSCENTit yet? Tell us your favorite scent below! 👇🧺💕

06/24/2026

Live Sale!

06/23/2026

💙 THE JUDY BLUES EVERYONE HAS BEEN TALKING ABOUT! 💙

If you've been looking for a jean that's comfortable, flattering, and just a little different than your everyday denim, these are IT! 😍

Our Super Stretch Judy Blue Wide Crop/Capri combines the incredible stretch Judy Blue is famous for with a trendy wide-leg silhouette that keeps you cool and comfortable all summer long. ☀️

✨ Super stretchy waistband and denim
✨ Wide-leg fit that doesn't cling
✨ Cropped length that's perfect for sandals, sneakers, or wedges
✨ Easy to dress up or down
✨ Comfortable enough for all-day wear

These are the kind of jeans you'll put on in the morning and never think about again because they're THAT comfortable! 🙌

Greta featured these in her live last week, and they quickly became a customer favorite. If you missed it, be sure to catch the replay and see how she styled them!

👇 Tell me... are you team skinny jeans, bootcut, or are you loving the wide-leg trend?

📍 Mindy's Backroad Boutique
📍 Oxford, Iowa

🕒 Store Hours:
Thursday: 12-5
Friday: 12-5
Saturday: 10-2

📱 Shop anytime in the app:
https://mindysbackroadboutique.commentsold.com/products/super-stretch-judy-blue-wide-leg-cropcapri

💕 Trust me... once you try Judy Blue stretch, it's hard to wear anything else! 😍👖

06/23/2026

☀️ GOOD MORNING, FRIENDS! ☀️

Who else feels like lunchtime is the perfect excuse to take a little break from reality? 🙋‍♀️😂

Starting TODAY at NOON, I’m trying something new in the group... Lunch Break with Mindy! 🩷

Think of it as your daily dose of boutique fun while you eat your sandwich, avoid folding laundry, ignore that email for 10 minutes, or sit in your car enjoying a little peace and quiet. 🤭

Each weekday at noon, I’ll be hopping on for a quick live featuring things like:
✨ New arrivals
✨ Outfit inspiration
✨ Judy Blue favorites
✨ Styling tips
✨ Sneak peeks
✨ Trends I’m loving
✨ Random boutique finds that I just HAVE to show you

And because this is our group, you'll probably get a few behind-the-scenes moments, opinions, stories, and whatever else pops into my head that day! 😆

Today's live kicks off at NOON and I would LOVE for you to join me. Even if you can only pop in for a few minutes, it will be fun to see some familiar names!

👇 Tell me below...
Are you usually eating lunch at noon, working through lunch, or grabbing food whenever you can squeeze it in? 🍕🥗🌮

And don't forget... today is also Cash's 11th Birthday! 🎂🥳🎉 Give him a birthday shoutout while you're here! 💙🎈

📍 Mindy's Backroad Boutique
📍 Oxford, Iowa

🕒 Store Hours:
Thursday: 12-5
Friday: 12-5
Saturday: 10-2

📱 Shop anytime in the app:
https://mindysbackroadboutique.commentsold.com/

💬 Make sure you have app and text notifications turned on so you don't miss any of the Lunch Break lives this week! 🩷✨

06/23/2026

✨ COLORFUL, FUN & GUARANTEED TO MAKE AN OUTFIT POP! ✨

If your summer wardrobe is full of basics, these necklaces are the easiest way to add a little personality without overthinking it! 🌈💖

From soft pastels and beachy blues to bold pops of color and statement beads, these beauties instantly take a simple tee and jeans from "cute" to "Where did you get that necklace?!" 😍

✔ Lightweight and comfortable
✔ Easy to layer or wear alone
✔ Adds color to any outfit
✔ Perfect for vacations, concerts, brunch dates, or everyday wear

The best part? Every necklace has its own unique vibe, so whether you love bright and playful or soft and sophisticated, there's one waiting for you! 💛🩵💚💗

And don't forget... ALL jewelry is currently Buy 2, Get 1 FREE! 🎉

📍 Mindy's Backroad Boutique
📍 Oxford, Iowa

🕒 Store Hours:
Thursday & Friday: 12-5
Saturday: 10-2

📱 Shop anytime in the app: https://mindysbackroadboutique.commentsold.com/

Which color combo is your favorite? Tell us below! 👇💕

06/21/2026

💜 Weekend Wanderer Airflow Top – Light Plum & Neon Fuchsia 💗
Looking for that top you can throw on and instantly look put together? The Weekend Wanderer Airflow Top is here to save the day! 🙌
This lightweight airflow fabric keeps you cool and comfortable, while the relaxed fit gives you plenty of room to move without feeling clingy. Whether you're heading to brunch, running errands, traveling, or just trying to survive the summer heat in style, this top is an easy yes!
✨ Lightweight airflow fabric
✨ Relaxed, flattering fit
✨ Easy to front tuck or wear loose
✨ Dress it up with jewelry or keep it casual with your favorite Judy Blues
✨ Available in Light Plum 💜 and Neon Fuchsia 💗
These bold, beautiful colors are guaranteed to brighten your wardrobe and your mood! Pair them with black, white, denim, or even your favorite printed accessories for an effortless summer look.
🏡 Stop by and try one on: 📍 Mindy's Backroad Boutique
📍 101 Main St., Center Point, IA
🕒 Store Hours: Thursday: 12–5
Friday: 12–5
Saturday: 10–2
📲 Shop anytime in the app: https://mindysbackroadboutique.commentsold.com/products/id/9589?shared=1&referrer_id=65&referral=QBKBREF https://mindysbackroadboutique.commentsold.com/products/id/9587?shared=1&referrer_id=65&referral=QBKBREF

Which color are you grabbing — Light Plum 💜 or Neon Fuchsia 💗? 👇😍

06/19/2026

you miss Greta's Live last night? 👀

Don't worry—you can still catch all the fun on the replay! 🎉

Greta showed off some amazing new arrivals, including our brand-new ReSCENTit Laundry Kit that has everyone talking! 🧺✨ If you've been curious about making the switch to a cleaner laundry routine without giving up amazing scents, you'll definitely want to check it out.

She also had a special deal on Twine Gummies 🍓 and shared plenty of other boutique favorites, styling ideas, and must-have finds.

Trust me, there was a little bit of everything in this live, and it's worth the watch! ❤️
https://www.facebook.com/share/v/1HaToCL2pF/

📱 Head to the app and shop before your favorites are gone. Between all of this week's Market Week launches, Lettie Lovendale jewelry, new arrivals, and special deals, there is SO much goodness waiting for you!

Holler below if you see something you love and need help finding it!

📱 Shop it all:
https://mindysbackroadboutique.commentsold.com/links

📍 101 S. Augusta Avenue, Oxford, IA

📍 101 S. Augusta Avenue, Oxford, IA
🕒 Thurs 12–5 | Fri 12–5 | Sat 10–2

Send a message to learn more

06/18/2026

Live Sale!

06/17/2026

Oh hey! It's Heather from Leetie Lovendale & she's LIVE with the freshest Summer jewelry!
One of our market FAVORITE's and she's coming to you from her studio!
Free Mystery Earrings with every 3 Items you Purchase from Leetie Lovendale!
Made with vintage. Love Your Leetie Guarantee!