Betty Designs

Betty Designs Badass Is Beautiful™ Making badass girls feel beautiful since 2010.
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Endurance Couture • cycle • tri • swim • fashion + surf + street culture • Kristin Mayer of California.

04/20/2026

POV: BettyStyle = Flow State

Dyed to match pretty lilac 4-way stretch mesh straps, UPF 50+ Italian fabric, body-mapped panels that flatter, a fashion...
04/17/2026

Dyed to match pretty lilac 4-way stretch mesh straps, UPF 50+ Italian fabric, body-mapped panels that flatter, a fashion-forward color palette. Hypnotic is here.

Accessorizing with a luxury sports watch, optional.





04/08/2026

WORLD CHAMPS COLLECTION

A timeless, sporty statement whether you’re chasing podiums or sharing the journey with your bestie.






stylishAF
DisruptTheRaceCourse
PrettyFast
TrainHardStyleHarder

04/06/2026

Style Forecast = sunny + bright.

Betty took her iconic 2018 Chevron design and broke the rules of the classic stripe. Uneven widths combined with brighter colors in our dynamic chevron motif. Betty’s own rainbow. A celebration of color, movement and a touch of 70s California skate vibes.

Train Hard. Style Harder.


 
 
 
 
 
 




Now available in swim, cycle, tri.

"BETTY DESIGNS WAS FOUNDED ON THE BELIEF THAT WOMEN SHOULD NEVER HAVE TO CHOOSE BETWEEN PERFORMANCE AND STYLE. AS AN ATH...
04/06/2026

"BETTY DESIGNS WAS FOUNDED ON THE BELIEF THAT WOMEN SHOULD NEVER HAVE TO CHOOSE BETWEEN PERFORMANCE AND STYLE. AS AN ATHLETE AND A DESIGNER, I SAW AN OPPORTUNITY TO CREATE APPAREL THAT MET THE TECHNICAL DEMANDS OF SPORT WHILE REFLECTING THE STRENGTH, INDIVIDUALITY, AND PRESENCE OF THE WOMEN WEARING IT. WHAT BEGAN IN CYCLING AND TRIATHLON HAS EVOLVED INTO A COMPLETE EXPRESSION OF THAT PHILOSOPHY—CLOTHING DESIGNED TO PERFORM AT THE HIGHEST LEVEL AND TO ELEVATE HOW YOU FEEL IN IT."

Kristin's mission from day one.


 
 
 
 
 
 



Mckenna wears the Chevron Sleeveless Trisuit, Claire wears the Chevron Race Fit Cycle Jersey + Chevron Cycle Bib Short.

[ tap image to shop ]

Disciplined in performance. Led by design. Always time for a selfie.            
04/06/2026

Disciplined in performance.
Led by design.

Always time for a selfie.


 
 
 
 
 
 

Betty training vibes:✔ Kit dialed. ✔ Feel cute. ✔ Slay the workout. ✔ Refuel stop. ✔ Take the photos.✔ Upload to social...
04/06/2026

Betty training vibes:

✔ Kit dialed.
✔ Feel cute.
✔ Slay the workout.
✔ Refuel stop.
✔ Take the photos.
✔ Upload to social.


 
 
 
 
 
 



McKenna wears the Garden Party Race Fit Cycle Jersey + Garden Party Bib Short.

Claire wears the Garden Party Lightweight Long Sleeve Jersey + Garden Party Adventure Bib Short w Pockets.

Always paired with white Signature Compressions Socks + (crisp) white road shoes. Tap image to shop

Inspired by the spring colors of riding the coast in Mallorca, Team Issue sets the tone for our first new design launch ...
04/06/2026

Inspired by the spring colors of riding the coast in Mallorca, Team Issue sets the tone for our first new design launch of the year. Blue skies fading into teal water at sunrise, with bold cutout lettering and racing motifs that nod to the early days of Betty Designs and the kits that defined the era.

This one is a reminder. The season is coming.

Buy the kit. Pump up your tires. Every day brings a few more minutes of sunlight and a few more chances to get out there.

The question is simple. How will you spend them?

Team Issue.
Tuesday, March 17th.
9:00 am PST.









Team Issue.Tuesday, March 17.9:00 am Pacific.ONE + DONE. Once sold out we will not make any more.
04/06/2026

Team Issue.
Tuesday, March 17.
9:00 am Pacific.

ONE + DONE.
Once sold out we will not make any more.









The wait is almost over. Drop. Four. Tattoo You.Tuesday June 25th11:00 am California time.              
06/24/2024

The wait is almost over.
Drop. Four.
Tattoo You.
Tuesday June 25th
11:00 am California time.

             

Address

Park City, UT
84060

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