09/01/2026
Having trouble keeping up with your Whatnot chat?
Let’s talk about it. 💜💚❤️🩵
Reading your chat is one of the most important habits you can develop as a live seller because it’s where the people watching get to become part of your show. Questions about an item, someone saying hello, helpful information, a compliment or a conversation happening between viewers can all be sitting there while you’re focused on selling, and you don’t want to move so quickly that you consistently miss them.
A moderator can be a huge help, especially while you’re getting comfortable going live. If you don’t have one, consider asking a regular in your show or another seller you trust if they’d be willing to mod. They can help welcome people, catch questions you may have missed and bring your attention back to something important in the chat.
*How to mod someone? Click their username > tap allow to moderate
The other piece is finding a show flow that gives you time to read. As you present an item, focus on showing it well and sharing what people need to know, then intentionally look at your chat before moving to the next item. You can scroll back if something went by too quickly, and there is absolutely nothing wrong with taking a few seconds to catch up. You’re live, so it doesn’t need to feel perfectly scripted or rushed.
That rhythm also gives you natural opportunities to reintroduce yourself throughout the show. After a raid, when a new wave of people comes in or every so often during a longer show, tell people who you are, where you’re from and what they can expect from you. Someone may have entered your room 30 seconds ago and know absolutely nothing about you. Your inventory may have gotten their attention, but your personality, knowledge and passion for what you sell give them an opportunity to connect with you.
If you love to talk, keep talking! That can be one of your greatest strengths on live. Just remember that a great conversation has room for both sides. Give your chat opportunities to respond, read what they say and let their questions or comments take the conversation somewhere you may not have planned. Sometimes the best parts of a live show happen because you noticed what someone said instead of immediately moving to what you planned to say next.
And don’t measure engagement only by how many names you see typing. Plenty of people will watch without commenting, and some may never purchase anything. Others will come specifically to shop, support you or spend some time in your show. Reading and responding to your chat creates a welcoming experience for everyone watching, including the people who never say a word.
You don’t need to read every single comment to be good at this. You just don’t want your chat to become background noise while you sell. When people take the time to be part of your show, make room for them to actually be part of it. Keep practicing and you will get better at this!
💜💚Did you find this helpful? Like this post and we will continue to share helpful Whatnot show tips.