01/21/2022
Thank you Provincetown for welcoming us and making our experience so wonderful. Although the pandemic took us down, we will forever be grateful for our time on Commercial Street.
Boichick
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- United States
- Provincetown, MA
- Boichick
Where style and identity intersect. A welcoming shop carrying masculine of center clothing and accessories for individuals with diverse bodies.
Permanently closed.
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Provincetown, MA
02657
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Boichick
Style is storytelling. It's a signal. And although identity isn’t clothing, identity can be championed by style as an outward expression of an inner reality. Boichick wants to help you tell that story. The story of who you are right now, and maybe, who you want to be.
Boichick was born after a weekend shopping trip to Provincetown produced nothing but an idea. I was honestly shocked that the most accepting, gay friendly community in New England had everything except a place where q***r people with female bodies could readily shop. This didn't sit well with me. I couldn't shake the notion and eventually decided that the idea's stickiness must be some kind of sign, especially because I was looking for something to do with my life after a particularly harrowing period, which ended when my wife passed away following a three year battle with ALS.
Opening Boichick has become a bit of a metaphor for my life. I'm not particularly shy, and I don't shy away from hard things anymore. I was in the closet for a long time. I didn't come out until my forties! But once I hit that point where I could be nothing less than who I was, I jumped in with both feet. I embraced and felt the embrace of the q***r community immediately. The community gave me STRENGTH. It is a community I love passionately. So I wanted to give back in some meaningful way. This giving back began with a stint in social work school, which unfortunately was interrupted by my wife's illness. And while I didn't go on to complete that degree, that education has profoundly informed my present course (thank you Simmons School of Social Work!) I'm quite serious when I use the word intersectionality. It informs who I am as a person, as well as what kind of clothing I choose to carry. While Boichick began as an idea to clothe le****ns of all stripes, I want to welcome and create space for all identities in this store. The selection might not be perfect yet. This process has been harder than I expected! Locating clothing styles I think might appeal and fit has not been easy, which I guess is the point. The major clothing shows in NYC are separate -- male and female -- with manufacturers and designers appealing very little to those in the community who find themselves somewhere in the middle, or way outside, of that binary.
