09/16/2021
Hi guys! Thanks for all the love from our podcast with ! I recieved quite a few messages asking me about my project with .streetwear. Just wanted to show you a brief tour of my assignment for the Pop-Up Booth. I chose to make a design that can resonate to our story ( Euphoria ) and who we are, thats why I created a theme based on inspirations from PR. On the entrance you can see our brand on one side, and one of the actual streets from Old San Juan to give you a sense of a “warm welcome from the Island” and at the same time the it can be used as a reference for the color palette for the merch inside.
Once you enter the booth you will be introduced to our wall of fame, its basically a mood board with images of Puerto Rico’s iconic moments like J.J Barea winning the Championship with the Mavs, J.Lo’s iconic Versace dress, Big Pun, Carmelo Anthony, etc. to prepare you for the vibe inside.
Once you enter, inmediately in the middle, you have a small seating to get you comfortable and on your left, you will have our merch and a message on the wall from Kobe Bryant 🙏🏽 who has always been an inspiration. On the back wall we have a huge picture of Carmelo Anthony’s basketball court here in “La Perla” in San Juan so people can take pics and feel like they are visiting the island for real. And finally on the wall on the right, you have two TV’s playing Bad Bunny at the moment 😂 and we will also have Tito Trinidad’s big fights, music videos, basketball games, etc. to have a “visual” showcasing P.R. talent… & a lot more surprises 😉
In the meantime … back to work!
Hope you guys liked it
