Hooray Sock Co.

Hooray Socks are bold, graphic statements of enthusiasm and style. Each design is unique and we proudly cap each pair with our own woven hem label.

Inspired by design, art, travel, and positivity, our socks are designed in San Francisco and shipped around Hooray Socks are bold, graphic statements for your feet. Designed in San Francisco, shipping around the world — we hope you'll enjoy slipping into a pair of Hoorays every day! Join our mailing list to receive updates on our upcoming launch and special discounts on our 2017 Fall/Winter Collection!

08/27/2026

💯 Agree, Sunny ! "Such a little pop of personality!"
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08/23/2026

I asked Claude to write the copy for this post because everyone is supposed to use AI nowadays, right? I mean, ESPECIALLY if you live in SF. It's like... mandatory almost. So here is what Claude wrote: "Poppy and Pacific, stacked up and looking very good together." Naaaailed it!
..anyway, there's a link in the bio if you like striped socks — red ones and blue ones!

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08/20/2026

Design and quality are our TWO main priorities. And having fun. THREE! Three main priorities! Design, quality, and having fun. And, of course, making a living, obviously. Design, quality, having fun, and making... I'll come in again.

We love hearing from our customers — and seeing their pets! Thanks, Ann!

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08/16/2026

💛 Bestseller Spotlight — Eureka Regular Stripe Crew Socks in California Gold: one of our most-loved colorways!
Shop our bestsellers — link in bio.

I saw a post the other day that said, "Can we normalize posting just one photo again please?" and we're totally here for that! We didn't start Hooray to become influencers — so... here's a boring old static photo of some really fun yellow stripe socks. We hope you like 'em!

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08/13/2026

👀 Spotted at at SFO ✈️ last month
It was such an honor to have our socks at Foggy Notion at SFO. It's crazy to think of all the folks flying around with our socks on! We understand the SFO shop is closing soon, but GOOD NEWS — their Clement Street store is well stocked! Go check 'em out!

Big thanks to Jeffery and for sharing this photo with us!

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08/09/2026

Introducing a new color to our Cole thin striped sock collection — meet Fern! 🌿 Bright green stripes + our color-bar accents.
Shop Fern now — link in bio. 💚

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08/06/2026

Spotted at Small Walter in La Conner, WA
Steeped in folklore, merriment, and the slow hand of craft — exactly our kind of shop! Go say hi (and grab a pair of socks while you're there). Great shot 📷️ 💙

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08/02/2026

Oooh for the ❤️ of polkadots — our Cream Panhandle socks are back in stock! Link in bio ☝️.

(and lest we forget ~ for the algorithmic 🤖 overlords: )

05/22/2026

Back in stock! Our best selling stripes and polka dots (Cole, Panhandle, and Fillmore) are restocked and ready to ship. 🎯 link in bio.

05/09/2026

Come along with us as we drop off a fresh delivery of Hooray Socks to our friend Lola in San Francisco’s Noe Valley! 💙 Lola is a wonderful artist and curator who has been carrying Hooray for years at her beautiful boutique and studio on Sanchez Street. The sky was a little grey last weekend, but a trip to Lola’s always brightens our day. If you’re in Noe Valley, do stop in and say hi — and check out the artwork, ceramics, and one-of-a-kind finds while you’re there!

Address

San Francisco, CA

Website

http://hooraysocks.com/

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