Mad Rock HQ

Mad Rock HQ LA County's only specialty climbing store. Established in 2002

--In 2002, Young Chu started a new brand, "Mad Rock".

Young's success in shoe design compelled him to continue designing, and together with his passion for rock climbing a focus on designing affordable rock climbing shoes seemed the best avenue.

You can decrease your injury risk, all you need is effort, consistency and education.We’ve got you covered on the educat...
06/18/2026

You can decrease your injury risk, all you need is effort, consistency and education.

We’ve got you covered on the education part. Sign up for the Climbing Injuries and Prevention Seminar hosted by Adam Arlitt PT, DPT this Saturday, June 20th.

Let’s put an end to your endless injury cycle.

RSVP via the link in bio. Only a few spots left.

In-store only deals on Seismik apparel.Look good feel good. Stop by the shop to grab these items at a discount. Sediment...
06/17/2026

In-store only deals on Seismik apparel.

Look good feel good. Stop by the shop to grab these items at a discount.

Sedimentary Shorts
$99 | now $49

Surface Crack Tee
$59 | now $40

Mad Rock HQ
12810 E Florence Ave, Santa Fe Springs CA 90670
Weekdays: 10am - 8pm
Weekends: 10am - 6pm

Read this if you’ve been stuck on a never ending injury cycle. If you’re not incorporating injury prevention into your r...
06/13/2026

Read this if you’ve been stuck on a never ending injury cycle.

If you’re not incorporating injury prevention into your routine, you’re missing out.

We’ll be hosting Dr Adam from Adam Arlitt PT, DPT for a seminar on Climbing Injuries and Prevention. From types of injuries to example exercises, this comprehensive seminar is vital for anyone struggling to get out of the injury cycle.

Don’t set yourself back anymore.

RSVP via the link bio

06/12/2026

Maximize finger strength training with the Lattice MXEdge Lift.

Featuring ergonomic edge, this versatile tool provides all you need to warm your fingers up at the crag or to train at the gym.

Try before you buy at the shop with our tester model. This portable is also available online at madrock.com

MXEdge Lift
$92.19

It’s Black Mountain season. We recently took our athletes up the mountain to pull on some granite. Recognize any of the ...
06/10/2026

It’s Black Mountain season.

We recently took our athletes up the mountain to pull on some granite.

Recognize any of the boulders? It’s cool if you don’t, we’ve got the guidebook in-store for you to snag before your trip.

Black Mountain Bouldering
$38
In-store and online.

madrock.com

Mad Rock HQ
12810 E Florence Ave, Santa Fe Springs CA
Weekdays: 10am - 8pm
Weekends: 10am - 6pm

RSVP via link in bio. We’re incredibly excited to have host a seminar at our Mad Rock Campus location. You know that mo...
06/04/2026

RSVP via link in bio.

We’re incredibly excited to have host a seminar at our Mad Rock Campus location.

You know that moment where you feel a tweak but not sure why or how it happened— well, Dr Adam will tell you why but also how to not have it happen again.

This seminar will dive into all things climbing injuries and prevention to keep you on the wall.

Let’s be honest, longevity over ego any day. We know that’s a hard one for some of you to hear.

Climbing injuries and prevention seminar
June 20th | 11 am - 12:30 pm
Mad Rock Campus
10618 Shoemaker Ave, Santa Fe Springs CA 90670

MAD ROCK x SEISMIK COLLABORATION TEECrafted using a hand-applied tie-dye process, each piece features a unique blend of ...
06/03/2026

MAD ROCK x SEISMIK COLLABORATION TEE

Crafted using a hand-applied tie-dye process, each piece features a unique blend of color and pattern.

Get yours now in-store and online. Once they’re gone, they’re gone.

05/29/2026

PREMIERING TOMORROW AT OUR SUMMER SEND OFF EVENT

“Godstone” follows pro climber on the hunt for hard boulders.

We’ll be screening the film this Saturday alongside “First in Flight”

RSVP via the link in bio.

Summer Send Off
May 30th | 6pm - 10pm
Mad Rock Campus
10618 Shoemaker Ave, Santa Fe Springs CA 90670

05/27/2026

RSVP LINK IN BIO

Our Summer Send Off event is coming up real soon. We’ll be bringing back our Summer Sale for one day only. Meaning 20% off our favorites like the Drone 2 and Redline.

And yes— there will be a demo drop. But before that, we’ll be screening two brand new films. Get psyched.

For those of you coming to pull on the B.O.D. replica, we’ll have special sets on the board by Allison Vest and Taylor McNeill.

Summer Send Off
Mad Rock Campus
10618 Shoemaker Ave, Santa Fe Springs CA 90670
6pm - 10pm

And that wraps up our first event of the Paradigm Shift series in collaboration with Paradigm Shift is an event series ...
05/24/2026

And that wraps up our first event of the Paradigm Shift series in collaboration with

Paradigm Shift is an event series dedicated to celebrating the work done to reevaluate what community means in climbing. Our first event was a free Board Climbing Fundamentals workshop to break the barrier that keeps climbers from trying the discipline.

We have two more events coming soon so stay tuned.

Thank you to our athletes .outside and for leading the workshop and for sponsoring the refreshments.

Address

12810 E. Florence Avenue
Santa Fe Springs, CA
90670

Opening Hours

Monday 10am - 8pm
Tuesday 10am - 8pm
Wednesday 10am - 8pm
Thursday 10am - 8pm
Friday 10am - 8pm
Saturday 10am - 6pm
Sunday 10am - 6pm

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