Hard Tail

Confidence is a fit, and we nailed it in '92. Hard Tail is a Santa Monica based premium active and lifestyle clothing brand. Instagram:

Founded in 1992 by husband and wife team, Dick and Patty Cantrell, Hard Tail quickly became a leader in the evolution of lifestyle clothing by offering a delicious color palette, insanely soft fabrics and signature design elements. Hard Tail’s evolution as an apparel manufacturer is rooted in the southern California lifestyle and its easy, relaxed, and casual lineage. The brand embodies the lifestyle of an active woman, allowing her not only to feel confident, but to remain comfortable and sexy.

05/28/2026

We love seeing a little vintage plum moment.🍇

05/26/2026

Cool girl pant for summer. The Origami Drape Pant in Past Midnight. 🦋

05/24/2026

morning matcha runs in head to toe cotton. 💐

05/23/2026

Day in the life with a vintage cotton fit in olive.🫒

05/22/2026

Memorial Day Weekend at Hard Tail
Enjoy 30% off sitewide through the weekend.

Vintage cotton essentials. California made since 1992.
Online now.⭐️

05/21/2026

Our Saddle Cardigan in 90% Supima Cotton is the perfect layering piece for the summer.☁️

05/20/2026

POV of checking her Hardtail out.🤭

05/18/2026

Our idea of the perfect lounge outfit starts with a pair of low waisted flare sweatpants.☁️

05/17/2026

styling Charcoal Woodsmoke for a Pilates morning.💕

05/16/2026

How are we liking the new era of Tie-Dye?💕

05/15/2026

Vintage Army making cotton feel cooler than ever.💚

Address

Santa Monica, CA

Telephone

+13103995511

Website

http://www.hardtailforever.com/

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